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Press Release -- July 14th, 2021
Source: csg
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CSG Supercharges Customer Engagement Solutions with Acquisition of Kitewheel

Customer journey orchestration and analytics platform combines with CSG’s digital engagement software to drive superior customer experiences across all channels, at every touchpoint

“Kitewheel is a natural extension to CSG’s customer engagement portfolio and strengthens our presence in faster growing industry verticals like retail, financial services and healthcare, which further diversify our revenue mix and customer base,” said Alfred Binford, president of customer engagement for CSG. “Kitewheel’s expertise and established market leadership will enhance our ability to deliver greater value to new customers around the world and turbo-charge the global expansion of our customer engagement business.”

Building on a successful partnership that began in 2018, this acquisition combines two industry leaders – CSG, a global leader in the Gartner Magic Quadrant for Integrated Revenue and Customer Management and Kitewheel, a leader in The Forrester Wave™: Journey Orchestration Platforms, Q4 2020 and a visionary in the Gartner Magic Quadrant for Digital Marketing Hubs.

For more information on CSG’s customer engagement solutions, visit https://www.csgi.com/capabilities/customer-engagement/.

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About Kitewheel

Kitewheel empowers the world’s largest businesses to understand and improve the consumer experience with the leading customer journey management platform. Kitewheel’s innovative Customer Journey Hub orchestrates intelligent customer journeys by unifying decisions across disparate systems, touchpoints, and technologies and provides seamless customer experiences that drive real-time revenue as well as long-term loyalty. Kitewheel serves its global partner and client base from offices in Boston and London. For more information, please visit http://www.kitewheel.com and follow Kitewheel on Twitter and LinkedIn.

About CSG

For more than 35 years, CSG has simplified the complexity of business, delivering innovative customer engagement solutions that help companies acquire, monetize, engage and retain customers. Operating across more than 120 countries worldwide, CSG manages billions of critical customer interactions annually, and its award-winning suite of software and services allow companies across dozens of industries to tackle their biggest business challenges and thrive in an ever-changing marketplace. CSG is the trusted provider for driving digital innovation for hundreds of leading global brands, including Airtel Africa, América Móvil, AT&T, Charter Communications, Comcast, DISH, Formula 1, Hutchison 3 Indonesia, Inmarsat, Mastercard, Maximus, Microsoft, Mobily, MTN, New Leaf Service Contracts, State of California DMV, TalkTalk and Telstra. To learn more, visit our website at csgi.com and connect with us on LinkedIn and Twitter.

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