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Press Release -- April 25th, 2019
Source: AT&T
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The Dead Must Die: A Magic Leap Encounter

The Dead Must Die: A Magic Leap Encounter

The experience that has been thrilling fans at AT&T flagship stores in Boston, Chicago, and San Francisco will premiere at the Tribeca Film Festival. Visitors to the Tribeca Hub at Spring Studios in New York, April 25 – May 5, will have the opportunity to vanquish the army north of the wall in “The Dead Must Die: A Magic Leap Encounter.” It’s another way that, as a modern media company, AT&T is bringing fan favorite content and innovative technology to one of the entertainment industry’s marquee events.

Game of Thrones presents the Dead Must Die, a Magic Leap Encounter that challenges the bravest of fans to confront a White Walker and lead the fight for the living. Curious visitors will be fitted with a Magic Leap One and step into a physical representation of King’s Landing, which instantly transforms into an ominous, icy scene that begs investigation. With torch in hand, visitors become soldiers in a standoff, as a frozen portal reveals the deadly world beyond the wall. It’s scary to see a White Walker, but it’s much scarier when it sees you.

The experience is also available in the AT&T stores in Boston, San Francisco and Chicago until June 10.

Here is more information on the “The Dead Must Die: A Magic Leap Encounter.”

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