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Press Release -- April 24th, 2015
Source: Ericsson

Ericsson launch of cloud video enabler wins NAB best of show award

  • 2015 NewBay Media Best of Show Award recognizes the Ericsson Video Storage and Processing Platform as a disruptive cloud-based enabler for time-shifted TV services
  • Winning platform simplifies on-demand video applications such as Cloud DVR, time-shift TV, and VOD (video on demand) expansion
  • Allows TV service providers to give consumers control to record and watch TV content anytime, on any device

Ericsson today announced that its Video Storage and Processing Platform, a high performance, all-software infrastructure, has been honored by NewBay Media with its ‘Best of Show: TV Technology’ award. The awards recognize a select group of industry-leading products exhibited this year’s NAB Show in Las Vegas, 11-16 April.

Ove Anebygd, Vice President and Head of Solution Area Media, Ericsson, says: “TV Consumers are already demanding access-anywhere services and infinite content choice, and will soon become frustrated with the fragmenting industry approach to delivering on-demand services. As a result, TV service providers are under increasing pressure to quickly and efficiently deploy complex time and place shifted TV services.

“Our latest platform establishes the current industry benchmarks for performance, flexibility, and scale. Specifically optimized for media and suitable for time-shifted services such as cloud-based DVR, it has scale-out capabilities which have been proven to support over 150 petabytes of video storage across demanding customer sites worldwide. This award is testament to our market leading position in the media space. Our unique, flexible and disruptive approach to reducing costs and simplifying processes is enabling our customers to delight consumers in their TV experiences, and to deliver business results though increased loyalty, new subscribers and revenues,” Anebygd added.

Ericsson’s Media Vision 2020 research predicts that by the year 2020, time spent watching on-demand and time-shifted content will have reached 50:50 parity with linear and live TV. TV service providers therefore must ensure that they can address accelerating consumer demand through scalable and resilient infrastructures, while still being able to deliver unparalleled performance that sustains high recording and playout concurrency, especially in all-new adaptive bitrate delivery architectures.

The Video Storage and Processing Platform powers Ericsson’s Cloud DVR solution, which was recently launched at NAB Show 2015 following Ericsson’s acquisition of Fabrix Systems. It offers a unique and tested infrastructure, which ensures that existing television services can be seamlessly enhanced or replaced with advanced private cloud-based services. This all-software platform leverages and transforms the video-specific performance of large arrays of Commercial-Off-The-Shelf (COTS) servers.

Notes to editors

Ericsson is the driving force behind the Networked Society – a world leader in communications technology and services. Our long-term relationships with every major telecom operator in the world allow people, businesses and societies to fulfill their potential and create a more sustainable future.

Our services, software and infrastructure – especially in mobility, broadband and the cloud – are enabling the telecom industry and other sectors to do better business, increase efficiency, improve the user experience and capture new opportunities.

With approximately 115,000 professionals and customers in 180 countries, we combine global scale with technology and services leadership. We support networks that connect more than 2.5 billion subscribers. Forty percent of the world’s mobile traffic is carried over Ericsson networks. And our investments in research and development ensure that our solutions – and our customers – stay in front.

Founded in 1876, Ericsson has its headquarters in Stockholm, Sweden. Net sales in 2014 were SEK 228.0 billion (USD 33.1 billion). Ericsson is listed on NASDAQ OMX stock exchange in Stockholm and the NASDAQ in New York.

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