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Press Release -- May 22nd, 2013
Source: EdgeCast Networks
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EDGECAST LAUNCHES THE WORLD’S ONLY DEDICATED ECOMMERCE ACCELERATION NETWORK

SANTA MONICA, CA – May 22, 2013 – EdgeCast Networks today today announced EdgeCast Transact, a complete PCI-compliant acceleration and optimization solution for the world’s largest online retailers. At the core of the solution is the company’s new Commerce Acceleration Network, the industry’s first and only network purpose-built for accelerating and delivering the busiest eCommerce sites.

Over the past year, EdgeCast has designed, tested, and built the new network in major metropolitan centers around the world. The separate network is based on the same proven, hardened technology that EdgeCast has developed and deployed over the past six years in operating one of the world’s busiest and most advanced content delivery networks.

“Nowhere do speed and availability matter more than in eCommerce,” said Ted Middleton, EdgeCast VP of product management. “The Internet’s top retailers told us they wanted a discrete, secure, global network that they didn’t have to share with other types of content, so we spent the past year building exactly that.”

This new solution offers online retailers an optimized communication path to serve content and handle transactions regardless of conditions on the broader Internet or with other EdgeCast CDN customers. This “share nothing” approach to network architecture is unique in the CDN industry to date. While other CDNs can provide similar reach and capacity, none offer an exclusive footprint that lets eCommerce customers completely avoid competition for resources with other customers in different segments.

The solution also includes a variety of performance optimizations specifically for eCommerce, such as secure pre-establishment of sessions between origin and end user. To ensure that each device is served optimally, mobile device detection and front-end optimization is built in, and – in another industry first and architecture unique to EdgeCast – optimization is executed directly on edge servers for the best possible performance.

To help address the security and availability needs of e-tailers, the network is architected with robust redundancy and failover, and elastic provisioning to easily handle holiday traffic and other spikes in demand. The network includes credit card detection and removal algorithms for enhanced security and is designed to withstand cyber attacks.

EdgeCast also aligns the network’s operating policies with eCommerce business cycles, conducting code freezes during the busiest shopping times to ensure 100 percent availability and stability..


About EdgeCast Networks
Delivering any data, anywhere, anytime, EdgeCast is the world’s fastest and most reliable content delivery network. The EdgeCast network serves billions of objects per hour on behalf of its customers and carries a significant percentage of worldwide Internet traffic. To learn more, visit www.edgecast.com.

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Dan Francisco
Francisco Group
+1 (916) 812-8814
dan@franciscogrp.com

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