Download Release (PDF)
Jake’n’Bake Defeats 19 Top Streamers to Win the AT&T Annihilator Cup’s $100,000 Prize
Over 2.7 Million Viewers Tuned in to See 5 Games Across 5 Weeks Livestreamed on AT&T’s Twitch Channel
What’s the news? Jake’n’Bake was named the winner of the first-ever AT&T Annihilator Cup and walked away with the $100,000 prize. Over 5 weeks, 20 streamers competed in the AT&T Annihilator Cup: the ultimate test of versatility and skill across Apex Legends, Counter-Strike: Global Offensive, Mortal Kombat 11, Halo 3 and Among Us. Jake’n’Bake took home the title with a consistent performance across all five games, showcasing a well-rounded skillset spanning multiple genres.
Other competitors included Shroud, Mizkif, Lirik Cloud9’s PvPx and Emiru, as well as 100 Thieves’ Yassuo and Tommey. Each week, an additional “5Gs” ($5,000) was awarded to the top contestant. Winners included: PvPx (Apex Legends); fl0m (CS:GO); Jake’n’Bake (Mortal Kombat 11); Tommey (Halo 3); Yassuo (Among Us).
What was the response? During the Twitch livestreamed esports competition hosted by gaming superstar Alex “Goldenboy” Mendez, an average of 92K viewers tuned in, streaming a total of 1.96 million hours of content and generating over 11.9 million views. CS:GO was the most watched game with a peak concurrent viewership of 184K viewers, indicating a fan appreciation for the classics.
Plus, week after week, individual game experts provided commentary on the stream. Broadcasts are still available on AT&T’s Twitch channel and gameplay highlights can be seen at https://attannihilatorcup.com/#highlights.
What’s next? The Annihilator Cup is an example of how AT&T continues its support of the esports and gaming communities through its products like Fiber and 5G, its services and platforms and by creating engaging experiences for fans. AT&T is committed to keeping the fan and gamer at the center and is excited to continue doing so in 2021.
AT&T + Gaming: Entering gaming and esports 2018, AT&T has built powerful connections for some of the best gaming organizations. Most recently, AT&T became the Official 5G and Fiber Innovation Sponsor of 100 Thieves with a multi-year organization-wide and esports team sponsorship. And late last year, announced the winner of the inaugural AT&T Unlocked Games, an all-women’s game developer competition. AT&T also doubled down on their commitment to women in gaming by signing on as the presenting sponsor of the Cloud9 White professional VALORANT team, which includes a roster of five talented women gamers.
PR Archives: Latest, By Company, By Date