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Press Release -- July 22nd, 2026
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AT&T Delivers More Value with New Samsung Galaxy Z8 Series

New and existing AT&T customers can get the new Samsung Galaxy Z8 Fold8 for $0, with eligible trade-in.1

AT&T Delivers More Value with New Samsung Galaxy Z8 Series

Key Takeaways:

  • More value where it matters most—unlike others, our best smartphone deals don’t require the most expensive plan.1
  • Starting today, new and existing customers can pre-order the new Samsung Galaxy Z8 Series in the AT&T app, online, or in store—with general availability on Aug. 7.
  • Get the latest Samsung phone every year with AT&T Next Up AnytimeSM.2

What’s the News: AT&T is making it easier than ever for new and existing customers get the new Samsung Z8 Series—the latest in foldable innovation, performance, and AI-powered experiences, all fueled by America’s largest wireless and fiber networks.

Starting today new and existing customers can pre-order the latest Samsung devices in the all-new AT&T app, online, or in-store. General availability begins on Aug. 7.

More Details:

  • New and existing customers get the all-new Samsung Galaxy Z Fold8 for $0, with eligible trade-in.1  Plus get a Watch9 and Tab A11 + 5G for $1.99/mo. each.5
  • Get up to $1,900 off the new Samsung Galaxy Z Fold8 Ultra, with eligible trade-in.6
  • Get up to $1,000 off the new Samsung Galaxy Z Flip8, with eligible trade-in.7
  • New customers can switch to AT&T where we’ll pay off a phone balance up to $800/line – up to 10 lines8. They can also save $200 off per line when ordering online.9
  • Get 50% off any Samsung accessory with a Samsung phone purchase.
AT&T Delivers More Value with New Samsung Galaxy Z8 Series

Why it is better with AT&T: The newest Samsung device is only part of the story. AT&T pairs Samsung’s latest innovation with America’s fastest converged experience,10 simple, flexible, value-packed plans, and an unmatched customer experience, with annual upgrades through AT&T Next Up Anytime, and you get backed by the AT&T Guarantee. More choice. More flexibility. More confidence. That’s why it has to be AT&T.

Whether customers are looking for the latest foldable innovation, a rugged smartwatch built to go wherever they go, a premium productivity device, or a pocket-sized AI companion, AT&T offers more ways to get Samsung’s newest devices with the network, value, and flexibility they deserve.

Better with AT&T Business:

  • AT&T Business customers can jump into the savings by pre-ordering the Galaxy Z Flip8 from $399.99, the Galaxy Z Fold8 from $799.99 and the Galaxy Z Fold8 Ultra from $1,099.99 through Aug. 6 with a two-year wireless service commitment.11
  • Business customers can also complement a new device with business-certified accessories, take advantage of our Trade-in Program to save even more as they upgrade, and enjoy peace of mind with AT&T device protection (AT&T Business Protect12 or AT&T Protect Advantage13) to keep devices protected from mechanical breakdown14, drops, broken screens15, and (only under AT&T Protect Advantage) for loss and theft. For more details, visit www.att.com/businessprotect or www.att.com/protectadvantage.

FirstNet Ready: Since the Samsung Z8 Series is FirstNet Ready®, first responders will have truly dedicated coverage and capacity when they need it and unique benefits like always-on priority and preemption—helping them save lives and protect their communities no matter the emergency.

Check out more details on the new Samsung Z8 series here: Samsung Phones: Samsung Galaxy Z Fold8, Samsung Galaxy Z Fold8 Ultra, Samsung Galaxy Z Flip8.

New and existing customers can both shop in the all-new AT&T app, available on the App Store and Google Play or at ATT.com.

Frequently Asked Questions

What is AT&T Fiber? (view less)

Fiber optic internet uses thin glass cables and light to send data, allowing for hyper fast speeds.

There are several key benefits to choosing fiber internet:

  • Fast speeds: Fiber internet can reach speeds that makes it ideal for streaming HD videos, online gaming, and using many devices at once.
  • Equal upload and download speeds: Unlike most other internet types, fiber gives you the same fast speed whether you’re uploading or downloading. This is great for video calls, sharing large files, and creating content online.
  • Reliable connectivity: Fiber internet offers consistent speeds even during busy times when many people are online. This means fewer interruptions and a smoother online experience.

Fiber optic internet offers fast, reliable, and consistent service, making it one of the best choices for anyone who wants a top-quality home internet connection.

What is the AT&T Guarantee? (view less)

We value our customers, and we believe that connecting changes everything. We’re committed to providing dependable connectivity with the deals you want, and the service you deserve, guaranteed, or we’ll make it right.

With the AT&T Guarantee, customers can expect:

  1. Connectivity you depend on. In the rare event of a network outage, we’ll automatically credit your bill. And, when you have AT&T Fiber with Wireless we provide Internet Backup for no extra cost. Guaranteed.1
  2. Deals you want. Our best deals on smartphones don’t require the most expensive plan.2 And no hidden fees or equipment charges with fiber. Guaranteed.
  3. Prompt, friendly service you deserve. Speak to a friendly tech expert within five minutes or schedule a callback at a time that you choose.3 Plus, same or next day technician availability. Guaranteed.

1Credit for fiber and Internet Air downtime lasting 20 minutes or more; or for wireless and downtime lasting 60 minutes or more caused by a single incident impacting 8 or more towers. Must be connected to impacted tower at onset of outage. Restrictions and exclusions apply. Internet Backup: Fiber internet only. Requires eligible wireless service, activation, and power source; speeds vary; AT&T may slow data speeds if the network is busy. Backup may not be available in all locations. See att.com/guarantee for full details.
2Offers vary by device. Restrictions may apply.
3Five minutes begins once customer is routed to technical support assistance. AT&T Fiber and postpaid wireless customers only. For small business customers, learn more about the AT&T Guarantee at  att.com/businessguarantee.

What is AT&T Next Up Anytime? (view less)

Next Up Anytime is a feature that gives you the flexibility to upgrade your cell phone, including our most popular smartphones, anytime for an extra $10 a month. You won’t have to worry about the remaining balance of your installment plan when you turn in your current phone. (Maximum three upgrades in a 12-month period).

Next Up Anytime also allows you to access our smartphone deals after you make 12 monthly installment plan payments (or pay off one-third of your device cost).

Keep in mind, the $10 a month Next Up Anytime charge doesn’t apply toward the installment balance owed on your device.

What’s new in today’s announcement? (view less)

Samsung Galaxy Z Fold8

  • Created for your content: The perfect size to immerse in movies, books, and scrolling on the 7.6” opened display.
  • World’s lightest fold: Compact and portable for content on the go and everyday use – in the world’s lightest fold.16
  • Brightest Display:  Samsung’s brightest display provides a comfortable view.17
  • Premium Performance: Samsung’s most advanced processor for immersive gaming, graphics, and streaming.
  • Battery: Built for hours of entertainment with super-fast charging 2.0.18

Samsung Galaxy Z Fold8 Ultra

  • One Screen, Split views: Powerful productivity with Multi Window19 allowing 3 apps side by side on the expansive 8” inner display, space to work and play.
  • Professional grade creativity, Ultra-powerful camera: Shoot stunning wide shots and extreme close ups with the 200MP and upgraded 50MP Ultra Wide cameras.
  • Ultra-sized battery20: Powerful battery in ultra-slim design with super fast charging 2.0.16
  • Premium performance: The slimmest Galaxy Fold8 ever, designed for immersive gaming, speedy multitasking, and entertainment on most advanced processor yet.

Samsung Galaxy Z Flip8

  • FlexWindow: Tackle AI tasks without unfolding your phone so you can live in the moment.
  • FlexCam: Go hands free to grab amazing pics from any angle or hands on to lock in with Super Steady Video21
  • World’s lightest and thinnest flip14: Compact and packed with premium features and impressive power.
  • Personalization: Design your Flex Window by adding favorite memories, GIFs and videos as your wallpaper
  • Powerful performance: Powerful creative and editing tools, personalization, to communication, the engine behind favorite Galaxy AI22 features.

Samsung Galaxy Watch Ultra 2

  • Trail Running23: Navigate challenging trails confidently on your next run, with guide, elevation and pace guidance.
  • Vitals24: Track health patterns and metrics in your sleep and get tailored guidance based on the insights.
  • Fitness Index26: Build endurance for a long trek or training to build those muscles with tailored guidance based on your fitness level and goals
  • Heart Health Score27: One personalized score. A smart way to keep a tab on your heart.
  • Cellular Connectivity28:Calls, texts, emails and important updates within reach, even when your phone stays behind.

Samsung Galaxy Watch9

  • Vitals29: Track health patterns and metrics in your sleep and get tailored guidance based on the insights.
  • Sleep Coaching21: Recommendations to build good habits that detects moderate to severe sleep apnea.
  • Fitness Index32: Personalized support based on your fitness level and goals.
  • Heart Health Score33: One personalized score. A smart way to keep a tab on your heart.
  • Cellular Connectivity34: Stay connected to what matters, call and text right from your wrist.

FirstNet and the FirstNet logo are registered trademarks and service marks of the First Responder Network Authority. All other marks are the property of their respective owners.

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