PR Archives:  LatestBy Company By Date


Press Release -- September 9th, 2025
Source: AT&T
Tags:

Get the New iPhone 17 Pro On Us, Plus Incredible Offers on the New iPhone 17 Lineup and Apple Watches

No gimmicks – just our best deals on smartphones for every lifestyle without requiring the most expensive plan like other carriers, backed by the AT&T Guarantee1.

attlogoonblueswoosh-story-banner-850x500.png

A Bold New Era of iPhone, Powered by AT&T

AT&T was the original home of the iPhone, and nearly two decades later we’re still setting the pace. Customers told us what matters most – the best smartphone deals for everyone, without being forced onto the most expensive plan. Done. That’s why AT&T is giving new and existing customers the freedom to choose from any of our best unlimited plans and still score our best deals on smartphones – including the iPhone 17 Pro on us2. Pre-orders begin Friday, Sept. 12 through att.com, myAT&T app, and AT&T retail stores, with devices hitting shelves nationwide Sept. 19.

iPhone 17 Deals: New and Existing Customers with Eligible iPhone Trade-In, Any Condition.

  • iPhone 17 Pro on us, up to $1,100 OFF2 – that’s $0.00
  • iPhone 17 Pro Max up to $1,100 OFF2
  • iPhone 17 on us, or up to $830 OFF3 – that’s $0.00
  • iPhone Air up to $830 OFF3

Apple Watch Deals:

  • Apple Watch Series 11 and Apple Watch Ultra 3 – Buy one, get $300 OFF on second4

The AT&T Difference

There are imitators and pretenders, but only AT&T delivers on all fronts, including:

  • The nation’s fastest, most reliable wireless network with the best call performance5
  • Get the flexibility to upgrade every year when you add AT&T Next Up Anytime6
    • Upgrade early without worrying about the remaining balance of your installment plan
  • Smartphone deals for everyone – new and existing customers alike
  • The AT&T Guarantee: wireless and fiber customers get the connectivity they depend on, the deals they want, and the prompt, friendly service they deserve. All guaranteed, or we make it right1
  • It’s all part of making the iPhone customer experience the very best

PR Archives: Latest, By Company, By Date