Rob Willcock has been appointed CEO International at Orange Business, effective March 1, 2025. In this global role, he will reinforce the company’s position as a leading network and digital integrator, and a trusted partner for multinational and large national customers outside France.
Building on his successful leadership and business transformation track record, his two key priorities will be business development and customer service excellence.
With more than 25 years of business and technology leadership experience, Rob held multiple management positions at Orange, having led consulting, business development, and global customer programs across multiple regions. His most recent positions within Orange Business were President for the Americas for five years and Managing Director for the UK and Ireland for three years.
“I am excited to be back at Orange Business. The company provides an unbeatable combination of technology, scale, expertise, feet on the ground, and global solutions that can enhance every facet of a customer’s business. I look forward to guiding our international customers on that journey,” said Rob Willcock, CEO International at Orange Business.
“Rob’s ability to adapt, innovate, and lead with purpose makes him the perfect choice to head our international teams. I have no doubt his leadership will continue to elevate our business, enabling us to deliver even greater value to our customers worldwide,” said Aliette Mousnier-Lompré, CEO, Orange Business.
Rob returns to Orange Business following a three-year stint as Group Chief Commercial Officer at Flowbird Group, a global leader in urban mobility and smart cities. Based in the UK, he replaces Kristof Symons who leaves the company after a 17-year career across Orange Business.
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