Ericsson and Orange Egypt boost digital transformation

Ericsson (NASDAQ:ERIC, news, filings) has been selected by Orange Egypt as a strategic partner to accelerate its digital transformation and build a resilient architecture across its network. The collaboration seeks to enable superior service experiences for consumers and streamline partner ecosystem.

The two companies have signed a multi-year bundle deal that involves the deployment of the market-leading Ericsson Catalog Manager and Order Care products, part of Ericsson’s Business and Operations Support Systems (Core Commerce) portfolio which is aligned to Open Digital Architecture (ODA) TM Forum’s Open Digital Architecture standards. These will serve as cornerstone technologies strategic cloud native digital architecture.

The new capabilities could bring greater flexibility to Orange Egypt’s customers through the digitization and personalization of the subscription process. Alongside this enhancement to the subscriber’s service experience, the new technologies will give Orange Egypt additional data and insight into customer preferences that will help make competitive pricing decisions.

As part of the collaboration, Ericsson will also modernize and upgrade the current Ericsson Charging solution at Orange Egypt to unlock the full potential of new charging capabilities in accordance with its monetization goals. By tightly integrating the full solution with Ericsson Charging, and building on catalog driven orchestration, Orange Egypt has taken crucial steps to streamline the business configuration process within this transformation. The company will also expand the current Ericsson Mediation solution to cater for expansion requirements, enabling Orange Egypt to deliver on its customer and operational experience objectives. Further future-proofing this transformation, Catalog Manager & Order Care will be implemented as cloud-native solutions using Ericsson Cloud Container Distribution.

Dr.Ayman Amiri, Chief Technology Officer at Orange Egypt, says: “Orange Egypt is committed to playing a key role in the country’s digital transformation line aligned with the Sustainable Development Strategy (SDS) to support the Egypt Vision 2030. The extension of our long-standing partnership with Ericsson will fast-track our efforts to build advanced digital infrastructure across our network. The move represents a new milestone in our shared efforts to shape a connected world.”

Håkan Cervell, Vice President and Head of Ericsson Saudi Arabia and Egypt at Ericsson Middle East and Africa, says: “Digital service experience, catalog-driven orchestration and cloud native technology are essential for Communications Service Providers (CSPs) to successfully manage with the complex challenges arising in the era of 5G and Internet of Things (IoT). At Ericsson, we are committed to leverage our continuously evolving technologies to support local CSPs, such as Orange Egypt, in building networks of the future.”