She’s Connected by AT&T Collaborates with Powerhouse Athletes to Empower Women Entrepreneurs, Launching Third Iteration Series and a $20K Grand Prize for Women-owned Small Businesses

What’s the news?

Since 2020, She’s Connected by AT&T has been spotlighting the inspiring stories of the world’s best athletes. Millions know them for their accomplishments in their sport, but She’s Connected by AT&T also explores what drives them as multi-hyphenates.

This year, AT&T continues to inspire and invest in a broader community of women entrepreneurs through a brand-new contest where woman-owned small business can win $20K, a year of AT&T service, and be featured in their own She’s Connected episode.

This year’s content series will feature world class athletes, some who are also small-business owners and entrepreneurs off the court and pitch:

• A’ja Wilson:  Founder of Burnt Wax, WNBA Player, WNBA Champion, 2x KIA WNBA Most Valuable Player & Gold Medalist
• Kelley O’Hara: Co-Founder of Beat Everybody, Investor in Just Women’s Sports, and USWNT Player
• Arike Ogunbowale: Investor in Just Women’s Sports, WNBA Player, 2x WNBA All-Star
• Mallory Swanson: U.S. Soccer Women’s National Team Player

Why is this important?

The She’s Connected by AT&T content series focuses on spotlighting the multi-dimensional nature of women athletes, specifically supporting women with side-hustles, careers outside of their sport, or philanthropic endeavors giving back to their communities. The platform brings awareness to their stories and showcases how connectivity powers their dreams and success.

Continuing its commitment to equality and empowering women in business, AT&T also invests in these women-owned business by providing each athlete with a mobility package to ensure they stay connected on and off the playing field.

The first episode featuring A’ja WIlson, who works alongside her mother, shows how connectivity enables the Wilsons to run a successful family business while living in two different cities, using the power of technology and love, to maintain the efficiency, quality and success of their brand. Other upcoming She’s Connected by AT&T episodes will focus on the power of community, connection, and mentorship.

What are people saying?

“As a small business owner, it’s a priority of mine to support others, especially women and minority owned businesses.” – A’ja Wilson

“I’m so proud to be a part of a program like She’s Connected by AT&T that promotes small businesses and fosters community efforts for women.” – Arike Ogunbowale

“Women-owned businesses haven’t received the same funding as those owned by men in the past – we have to do what we can to even the playing field.” – Kelley O’Hara

“Being able to connect with different women and share different ideas is such an amazing thing.” – Mallory Swanson

What’s the prize & nomination process?

Nominations to support a woman-owned small business who is paving and inspiring the next generation of entrepreneurs are now open!

Apply or nominate your favorite woman-owned small business to become a part of the She’s Connected by AT&T community and for a chance to win $20,000 for a women-owned small business, a free year of AT&T service and devices, along with the full support of the She’s Connected by AT&T platform. More information here.

Grand prize winners will also be featured in the last She’s Connected episode, providing a unique platform to share their stories, promoting their business, and inspiring communities.