Radian Arc and brandXchange will enable telecommunications companies to create engaging and entertaining virtual experiences for billions of existing and new subscribers.
BARCELONA, Spain – February 23, 2023 – Cloud infrastructure provider Radian Arc today announced a strategic investment in London-based web 3.0 consultancy brandXchange. The investment will be used to establish a Metaverse-as-a-Service offering to telecommunications companies worldwide. Telcos will be able to leverage Radian Arc’s infrastructure and brandXchange’s ecosystem and portfolio of brand partnerships to create profitable marketing distribution channels for consumer acquisition and retention.
Radian Arc’s growing network of telco customers constantly seek new ways to reach consumers and improve their experiences. The investment into brandXchange allows Radian Arc to efficiently create community-driven, product marketing environments with their telco customers. Telcos can utilize white-label metaverse products from Radian Arc and brandXchange without the financial and resourcing challenges of using third-party infrastructure or building their own from scratch. This white-label metaverse solution also maintains the telcos’ brand imagery and integrity, without complicating user adoption .
Radian Arc and brandXchange’s metaverse offering delivers many functionalities, including:
- Product and service discovery challenges, featuring brand partnerships to drive engagement
- Technical support and customer service, replacing faceless chatbots with more personalized virtual representatives
- Virtual retail megastores to showcase new products and innovation
- Dedicated gaming and esports channels, with a portal to Radian Arc’s gaming partners
- Live and in-metaverse music and performances with world-famous artists
- Educational and professional environments to provide business updates, lectures business meetings
- Gameplay rewards and incentive redemptions
What’s more, traditional game publishers and web 3.0 blockchain companies alike can distribute games via Radian Arc’s federated, interoperable global infrastructure. This infrastructure offers publishers with low latency and high performance, as well as an audience of over two billion consumers from Radian Arc’s existing telco customers. This processing power and expansive network also allows brands to expand their offerings to communities on a regional or worldwide scale.
“brandXchange has proved its ability and expertise in web 3.0 through its extensive portfolio of brand and business partnerships, ranging from music, art, and health and fitness to telecoms, banking, and everything in between,” said David Cook, CEO of Radian Arc. “This investment allows the team to continue growing their partner catalog and take these brands to telcos and billions of consumers through the metaverse. Radian Arc’s GPU Edge technology provides a world-class infrastructure backbone from which brandXchange and telcos can build a strong body of fun, functional and readily accessible metaverse experiences.”
Andy Hall, CEO of brandXchange says of this investment: ”It’s an exciting time and we are delighted to have the support of a powerhouse like Radian Arc. This investment signifies the huge opportunity in front of us and a vision shared by Radian Arc. Web 3.0 encompasses so many different areas but by focusing on delivering telco specific, world-class Metaverse solutions we can explore and unlock new communities and new commercial opportunities. We look forward to unlocking what’s next for the telecommunications sector in partnership with Radian Arc.”
Radian Arc will be presenting their GPU Edge infrastructure offerings at Mobile World Congress Barcelona 2023 at the AMD Booth, Hall 2 Stand 2M61, from February 27 to March 2, 2023. Show attendees interested in setting up a meeting with Radian Arc are encouraged to email: sales@radianarc.io.
To learn more about Radian Arc, visit www.radianarc.io.
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About Radian Arc – www.radianarc.io
Radian Arc provides an infrastructure-as-a-service (IaaS) platform for running cloud gaming, artificial intelligence and machine learning applications inside telecommunication carrier networks. Our teams across the USA, Australia, Central Europe, Malaysia, Singapore and Japan offer telecom operators a GPU-based edge computing platform without the need for capital expenditure, facilitating low latency and improved economics for value-added services and the monetization of 5G investments. Given the combined power and efficiency of 5G and GPU edge, Radian Arc delivers a high-quality content and cloud-gaming experience to consumers at a lower cost to telecom operators.
About brandXchange – www.brandxchange.agency
We help brands bring their ideas to life – profitably aligning marketing objectives with available web 3.0 opportunities through partnerships, virtual worlds and access to targeted communities.
brandXchange has created a brand-driven ecosystem. With an integrated portfolio of web 3.0 service offerings such as community growth and management, content and metaverse creation (including NFTs), marketplace integration and token enablement; brandXchange delivers new distribution channels, customers and commercial opportunities; locally, regionally and globally.
Media Contact
TriplePoint PR, for Radian Arc
radianarc@triplepointpr.com
aim Content Marketing for brandXchange
becca@aimcontentmarketing.co.uk
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