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Press Release -- September 6th, 2016
Source: AT&T

AT&T and DIRECTV Bring Football Everywhere

Fans can order up free Uber rides around the city, courtesy of AT&T Thanks, where select riders will be given the ability to watch live football action via on-board Samsung tablets powered by the AT&T network.

Welcome to football season!

It’s tough to match the excitement the next 4-5 months will bring. From the rivalries, tailgates, close finishes and stunning upsets, no sport is more thrilling from one week to the next.

Regardless of where you watch your team, AT&T and DIRECTV want you to enjoy every part of this season. To help, we’re working with our friends at Uber again to bring football everywhere this fall.

This weekend, fans in Orlando can order free rides around the city, while watching every second of the day’s action. Whether you wear burnt orange, crimson, purple or any team colors during your weekend, select riders will get to travel in style with live football action via on-board Samsung tablets powered by the AT&T network. This is all courtesy of AT&T Thanks.

Additional stops take place in Columbus, Ohio (week 3); Boulder, Colo. (week 4); Phoenix (week 5); Seattle (week 6) and Pittsburgh (week 7).

We’re also working with UberEats to deliver the ultimate tailgating experience to fans in San Francisco (week 3), Los Angeles (week 4), Dallas (week 5) and Atlanta (week 6). Be on the lookout during select times those weekends.

DIRECTV NOW, our OTT streaming service will also be available for fans to enjoy additional programming starting in late 2016.

Later in the season, AT&T will bring the program to the SEC Championship Game in Atlanta, to mobilize the tradition and passion of fans all around the city. Then we’ll see you again in Tampa, Fla. for college football’s biggest party: the College Football Playoff National Championship in January!

As fans ourselves, we’re ecstatic to spend another season with the football faithful. We hope to see you at tailgates and parties around the country. There are plenty more details to follow about the fun in store for the AT&T Red River Showdown, SEC Championship and more.

Stay tuned and enjoy kickoff this weekend!

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