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Press Release -- August 25th, 2016
Source: cityfibre

Businesses offered choice as Hull becomes a Gigabit City

Infrastructure provider CityFibre has named Hull as the UK’s next Gigabit City as they roll out ultra-fast connectivity in partnership with Hull-based telecoms company, Pure Broadband

London and Hull, 25th August 2016 — For the first time, businesses will have a choice of digital infrastructure in Hull as CityFibre opens up a next-generation pure fibre network in the city. The network, which spans 62km across Hull, will provide local businesses with some of the fastest download and upload speeds in the world. Hull joins CityFibre’s growing ranks of Gigabit Cities as it executes its strategy to bring fibre infrastructure competition nationwide.

The Hull Gigabit City project is being delivered in partnership with Pure Broadband, an established telecoms provider in the city. The company has launched a separate division called Pure Speed to offer affordable, ultra-fast internet services to businesses in Hull and the surrounding area.

The city-wide pure fibre network will transform Hull’s digital infrastructure, enabling gigabit speed, world class connectivity and dramatically accelerating its digital capabilities. This will be a vital improvement after Hull’s broadband speeds were stated as some of the slowest in the UK by Ofcom’s Connected Nations 2015 report. The network will future-proof the city as the thirst for greater bandwidth continues to grow exponentially over the coming decades.

CityFibre has already installed fibre connections to mobile masts throughout Hull, upgrading the majority of the city’s mobile traffic to 4G, following a national framework agreement with mobile network operators EE and Three UK. This project led to an increase in mobile internet use on Three’s network in the city by 380%.

Rob Hamlin, Commercial Director at CityFibre commented: “We’re delighted to be able to offer world-class digital infrastructure to cities like Hull, who have historically had extremely slow broadband speeds. By working with Pure Broadband, businesses in Hull can now capitalise on gigabit speed internet connectivity to compete and succeed in a digital world.”

Adrian Bolster, MD of Pure Broadband commented: “Pure Broadband has operated in Hull since 2009 and our mission is to provide our customers with exceptional service levels and cost effective, reliable products. Our new gigabit, fibre only products are driven by our passion for our city and our belief that Hull businesses deserve the best.

“We’re extremely happy that CityFibre has chosen us as their launch partner in the city and look forward to delivering a range of fibre fed products which will finally put Hull on the map as a true digital city. The key message from Pure is that this is here, now, it is time for Hull to join the Gigabit revolution”

Pure Speed’s services will be launched at an event hosted alongside CityFibre on 29 September, where local business representatives will hear more about how the Gigabit City project can benefit them and revolutionise the way they operate.

For more information on the project and to register your interest, please visit:

— ENDS —

For PR enquiries

Isabelle Dann

FieldHouse Associates

Tel: +44 7528031331


About CityFibre

CityFibre is the UK’s largest alternative provider of wholesale fibre network infrastructure. It has major metro footprints in 37 cities across the UK and a national long distance network that connects these cities to major data-centres across the UK and to key peering points in London.

The company has an extensive customer base spanning service integrators, enterprise and consumer service providers and mobile operators. Providing a portfolio of active and dark fibre services, CityFibre’s networks address 26,000 public sites, 7,400 mobile masts, 260,000 businesses and 3.7 million homes.

CityFibre is based in London, United Kingdom, and its shares trade on the AIM Market of the London Stock Exchange (AIM: CITY). Further information on the company can be found at

About Pure Broadband

PureSpeed is the business only division of Hull based network supplier and ISP, PureBroadband.

Pure Broadband has operated in Hull since 2009, gaining an envious reputation as a cost effective alternative broadband provider in the area.  Delivering broadband services over the air using wireless transmitters, their service already provides thousands of households and businesses with internet access.  Their management team are all Hull born and have a passion for the city that is demonstrated by their relentless pursuit of a better internet service, giving Hull businesses a choice that they never thought they would have.

PureSpeed’s new partnership with CityFibre combines the reliability and stability of a fibre only national network with local knowledge and service.  Their services are delivered over a pure fibre network which was purposely built to provide businesses in Hull with a true alternative without the need to compromise on service or quality.  PureSpeed will be offering a range of connectivity and internet solutions to businesses of all sizes in the Hull area at extremely competitive prices.

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