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Press Release -- February 3rd, 2016
Source: Sprint Nextel

Sprint Gets #SuperBold50 in San Francisco Bay Area to Celebrate 50th Big Game

Stop Overpaying for Wireless, Get 50% Off Most AT&T, T-Mobile and Verizon Rate Plans, and Experience #SuperBold50 Sprint Network

SAN JOSE, Calif. (BUSINESS WIRE), February 03, 2016 – The Big Game is a few days away and Sprint is hyped up and ready to deliver a #SuperBold50 celebration that no opposing team can beat. Sprint is offering celebratory promotions, a sweepstakes and has bolstered its network to make sure San Francisco Bay Area fans will have an unforgettable wireless experience.


What better way to celebrate the 50th Big Game than to switch to Sprint and save 50 percent on most current competitor rate plans? Sprint offers Bay Area and nationwide customers from AT&T, T-Mobile and Verizon the super bold opportunity to switch and save 50 percent on most standard rate plans1. And, there’s no flag on this play because Sprint will also pay up to $650 per line to cover switching fees2. for more information.


To prepare for the Big Game, one of the biggest data events in the world, Sprint engineers have been on the ground for more than nine months. In particular, Sprint has enhanced coverage and capacity at:

  • Levi’s Stadium
  • Moscone Center
  • Key event locations, including Santa Clara and San Jose convention centers, the SAP Center, Justin Herman Plaza, AT&T Park for the night before concert, and Treasure Island for the Friday night party
  • NFC and AFC training facilities
  • San Francisco, San Jose and Oakland airports

Sprint recently announced that it doubled the number of LTE Plus markets, and based on Sprint’s analysis of recent data from Nielsen3, the world’s foremost authority on independent measurement, Sprint’s LTE Plus Network beats Verizon, AT&T and T-Mobile by delivering faster download speeds.

#SuperBold50 Special Promotions

Sprint’s #SuperBold50 marketing efforts in and around town include the following fan favorites:

  • On Wednesday, Feb. 3, and Friday, Feb. 5, you can enter to win tickets to the Big Game at the Sprint store at 690 Market St. No purchase necessary4.
  • Meet local professional running back Carlos Hyde at the following locations/times:

Thursday, Feb. 4, 5 – 7 p.m.
Sprint Store, 2080 Tully Road, San Jose, CA 95122
Friday, Feb. 5, 5 – 7 p.m.
Sprint Store, 690 Market St., San Francisco, CA 94104

  • Sprint is holding a “Host Your Own Big Game Party” sweepstakes in partnership with ESPN Deportes5. On behalf of Sprint and LG, participants can win LG phones, tablets, TV and even a catered party to provide the best Big Game Day experience. You can enter to win at these two locations:

Thursday, Feb. 4, 5 – 7 p.m.
Sprint Store, 2080 Tully Road, San Jose, CA 95122
Friday, Feb. 5, 5 – 7 p.m.
Sprint Store, 1263 Marina Blvd., San Leandro, CA 94577

All of these activities demonstrate the dedicated commitment the company continues to make in the Bay Area. “We want to celebrate this momentous occasion with new and existing customers,” said Johan Chung, president-Northern California and Nevada. “If you’re with AT&T, Verizon or T-Mobile, you can celebrate the 50th Big Game by switching to Sprint and save 50 percent off most current rate plans. It’s not every day that the Big Game comes to the Bay Area, and Sprint is providing the ultimate celebration with great offers and a top-notch wireless network.”

About Sprint

Sprint (NYSE:S, news, filings) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served more than 58.4 million connections as of Dec. 31, 2015, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Sprint has been named to the Dow Jones Sustainability Index (DJSI) North America for the past five years. You can learn more and visit Sprint or and

1 Discount applies to base monthly service plan and access charges only. Discount does not apply to certain charges such as taxes, surcharges, roaming, premium content, add-ons, and apps. New plan features may not be an exact match. Discount offer excludes competitor promos/sales and is limited to consumer plans as of 1/4/16 for: Verizon’s shared data rate plans for 1GB, 3GB, 6GB, 12GB, 18GB, 20GB, 25GB, 30GB, 40GB and 50GB; T-Mobile’s Simple Choice rate plan prices for 2GB, 6GB and 10GB; and AT&T’s advertised shared data rate plans for 300MB, 2GB, 5GB, 15GB, 20GB, 25GB, 30GB, 40GB and 50GB. Plans exclude unlimited music and video streaming, data carryover and cloud options that other carrier plans may offer. Offer/coverage not available everywhere or for discounted phones. Subject to new-line, $36 activation fee, credit, valid port-in. Customer must choose from same porting carrier rate card.
2 Via Reward card. Requires phone turn in and online registration.
3 Claim based on Sprint’s analysis of average LTE download speeds using Nielsen NMP data (Oct. thru Dec. 2015). NMP data captures real consumer usage and performance for downloads of all file sizes greater than 150kb. Actual download speeds may vary by location and device capability.
4 No purchase necessary. Ends 2/5/16. Open to legal residents of California, 18+. Void Where Prohibited. See Sprint store for rules.
5 No purchase necessary. Ends 2/5/16. Open to legal residents of California, 18+. Void Where Prohibited. See Sprint store for rules. Must be present to win.


Kathleen Dunleavy, 310-709-3689

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