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Press Release -- March 12th, 2015
Source: AT&T
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AT&T at South by Southwest

Here’s Where We’ll Be, So Stop By!

AT&T is live in Austin, Texas for South by Southwest 2015. For all the latest updates on #SXSW, follow us @ATT or check out AT&T on Facebook. We’ll also have updates on our media kit.

Here’s where we’ll be, so stop by!

AT&T’s Primary Hosting Location
Wanderlust Yoga Studio at 206 E. 4th Street
March 14-16

AT&T Activations:

Hoops Hangout presented by AT&T U-verse

Get your hoops fix at Hoops Hangout presented by AT&T U-verse. You can network with fellow hoops fans watching conference tournament action and the bracket reveal, while discovering how technology works to mobilize your hoop's passion.

  • March 14: 1pm – 10pm
  • March 15: 11am – 8pm

Sneakerheadz SXSW Premiere Party presented by AT&T

Join the filmmakers and sneakerheads at the Sneakerheadz SXSW Premiere Party presented by AT&T. Enjoy BBQ and beverages while checking out the Sneakerheadz Exhibit leading up to the 9pm premiere of Sneakerheadz at the Vimeo Theatre.

  • March 16: 5:30pm – 7:30pm

A Day with Young Guru, presented by U-verse with AT&T GigaPower

Spend a day with audio engineer, producer, DJ and futurist, Young Guru. He'll be meeting fans, speaking about the intersection of music and technology, and performing a DJ set at the Sneakerheadz SXSW Premiere Party.

March 16:

  • 2–3 p.m. Meet & greet
  • 3–4 p.m. Tech talk
  • 4–5 p.m. Media
  • 5:30–7:30 p.m. DJ set

Doubling Mobile Network Capacity

With tens of thousands of music, technology and film industry representatives and members of the press, plus 150,000+ consumer participants expected to attend SXSW 2015, AT&T is deploying its own network line-up to please the crowd. We’re deploying a Super COW equipped with the Luneburg Lens for the first time in Texas. Learn more here.

- See more at: http://about.att.com/newsroom/south_by_southwest_2015.html#sthash.QswsmH4i.dpuf

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