Boost Mobile Introduces “Data Boost Plans” That Offer Big Data at a Small Price

New plans reduce prices and double the amount of high-speed data for customers

IRVINE, Calif. (BUSINESS WIRE), September 03, 2014 – Actions speak louder than words and Boost Mobile has always been a trailblazer in the wireless industry, making bold and disruptive moves to help consumers get more for their money. Today, Boost Mobile introduces “Data Boost Plans,” which reduce Boost’s monthly prices by $5 and double the amount of high-speed data customers receive.

Boost changed the wireless game in 2009 with the launch of the flat-rate $50 Monthly Unlimited plan and continued to pave the road with innovations like Shrinking Payments in 2011. The new Data Boost Plans are available to new and existing customers from Sept. 3 through Nov. 3and provide an affordable way for consumers to match their specific data needs. At $35 per month, Boost Mobile provides the lowest price for an unlimited talk, text and high-speed data prepaid plan among major carriers and can be paired with a Boost Mobile handset.¹

“This is way more data at a better price,” said Dow Draper, president-Sprint Prepaid Group. “We are making the choice easy for consumers. Boost has been a disrupter before and will do it again with the launch of these new lower-priced plans that include double the data. Consumers are data hungry and always want more at the lowest price possible. Data Boost Plans satisfy what consumers crave.”

Data Boost Plans

In May, Boost responded to customers by providing choice and flexibility with Monthly Unlimited Select (MUS) plans at $40, $50 and $60 per month. The new Data Boost Plans cost five dollars less per month than MUS and provide twice as much high-speed data.

Price			$35			$45			$55
Device Type			Any Boost Phone			Any Boost Phone			Any Boost Phone
Talk & Text			Unlimited			Unlimited			Unlimited
Data			Unlimited – Includes			Unlimited – Includes			Unlimited – Includes
			1GB of high speed			5GB of high speed			10GB of high speed
			3G/4G data2			3G/4G data			3G/4G data

Comparisons

• Boost is the only domestic prepaid carrier to offer 1GB of high-speed data for as low as $35/month
• On T-Mobile, customers have to spend $50/month for 1GB of high-speed data³—customers can save $180 a year with Boost
• For $45, Boost gives two more gigabytes of high-speed data than Straight Talk
• On the $45 plan, Boost gives twice as much high-speed data than MetroPCS’s or Cricket’s $50 plan⁴
• No other tiered prepaid plan offers as much as 10GB of high-speed data

For more information on the Data Boost Plans visit www.boostmobile.com/databoost/?ECID=PR:REL:20140903:databoost_announcement.

About Boost Mobile

Established in 2002, Boost Mobile is part of the Sprint Prepaid Group. Operating on the Nationwide Sprint 4G LTE Network reaching more than 250 million people, Boost Mobile redefines value for wireless consumers with more data for less and no long-term contracts. Its award-winning customer service has been recognized more than eight times.

¹ Not applicable to Blackberry 8330
² Includes respective 3G/4G high-speed data allotment applicable to monthly plan. Video streaming may be limited to 3G speeds.
³ T-Mobile’s $50 Simple Choice plan also includes unlimited data & text in 120+ countries & destinations, unlimited texting from the U.S. to certain other countries and unlimited music streaming on select services.
⁴ Cricket’s $50 plan also includes unlimited texting from the U.S. to 35 countries.

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