Expands into Europe, Enhances U.S. Channel Initiative
by Janet Brumfield
Focused on driving growth and serving a broader range of clients, Verizon Enterprise Solutions is expanding its channel program into Europe. Verizon also is enhancing its U.S. program to enable members to offer Verizon-branded, enterprise-class products and services to an expanded list of clients.
For the first time in Europe, channel partners can join forces with Verizon to offer the company’s leading cloud, advanced mobility, strategic communications and intelligent networking solutions to their mid-sized client base. In the future, the Verizon Partner Program also will be rolled out into the Asia-Pacific region and Latin America.
“With a focus on better serving the needs of our clients, we are expanding our Partner Program so that enterprises can take advantage of Verizon’s next-generation services portfolio through an integrated approach to service delivery,” said Janet Schijns, Verizon’s vice president of medium business and channel. “Whether teaming with Verizon directly, indirectly or as a hybrid, we are enabling clients to simplify how they consume communications and IT services in a way that best meets their needs, while giving them access to the full Verizon portfolio.”
Verizon Partner Program Provides Value
The program tailors opportunities for systems integrators, value-added resellers, agents and solution providers to meet client needs, especially those looking to tap into Verizon’s expertise in cloud, mobility and connected devices, also known as the Internet of Things.
With the Verizon Partner Program, Verizon is addressing a broad range of industries, including solutions for the healthcare, financial services, energy and utility, retail hospitality, automotive, manufacturing, transportation, distribution and the public sector.
Leading companies such as SOVA, TeleDomani, Fiberlink and Teleran, along with new members TigerText and Canvas, are among the growing list of premier channel providers named to the Verizon Partner Program. Since the program’s re-inception in February 2013, Verizon has experienced a 145 percent increase in the number of members.
The program features a simple, tiered-benefits structure that allows members the flexibility to determine the right level of commitment that fall into three categories:
- “Agent” – Allows members to sell solutions on behalf of Verizon.
- “Resale” – Gives members flexibility to package, market and resell services.
- “Sell With” – Creates opportunity to jointly market and present unified and complementary solutions to prospective clients across vertical industries.
The Verizon Partner Program also includes simple-to-use tools via its Partner Portal, and clear and consistent engagement processes, as well as a training program and certification for its members. In addition, a 12-member Partner Advisory Board represents the voice of Verizon’s channel program members, helping to provide a successful go-to-market approach.
Additional information and resources for becoming a Verizon channel member can be found at www.verizonenterprise.com/partnerprogram.
Verizon Enterprise Solutions creates global connections that generate growth, drive business innovation and move society forward. With industry-specific solutions and a full range of global wholesale offerings provided over the company’s secure mobility, cloud, strategic networking and advanced communications platforms, Verizon Enterprise Solutions helps open new opportunities around the world for innovation, investment and business transformation. Visit www.verizonenterprise.com to learn more.