Verizon's Executive Briefing Program Should Be Your First Stop
by Kevin W. Irland
Success in today’s highly dynamic global economy is measured by competitive advantage. For many enterprises, leveraging the power of technology plays a key role in market differentiation and driving operational efficiency.
The Verizon Executive Briefing Program was created to help customers create powerful solutions to solve big business challenges. Featuring environments that encourage hands-on engagement with a broad array of technologies and close collaboration with Verizon technical and business experts, the centers offer a dynamic forum for clients to experience how innovation can be applied to their specific business.
Verizon currently operates 11 executive briefing centers around the globe. With experiential environments designed to immerse visitors in the innovative power of connected machines, dynamic cloud, intelligent networking and mobile workforce solutions, all of Verizon’s executive briefing centers offer a unique opportunity to engage with technology.
Technical centers in Cary, N.C., Culpeper, Va., Dallas, Miami, and Pittsburgh, highlight services that are available today and how they can be leveraged to create competitive advantage. Solutions centers in Ashburn, Va., Basking Ridge, N.J., and London, feature hands-on demonstrations of pioneering technologies that can be combined to create powerful solutions. Innovation centers in San Francisco, and Waltham, Mass., offer an exciting look into future innovations that will help unlock the potential of technological advancement.
The Verizon Executive Briefing Program was recently recognized by the Association of Briefing Program Managers with an ABPM World Class Briefing Awards Program award for excellence in marketing. The award honors executive briefing programs that have closely aligned marketing, corporate brand and business strategies, and that successfully engage internal and external audiences to communicate the benefits of executive briefings and drive demonstrable usage and success. In addition, the Verizon innovation center in San Francisco received a World Class Center Award in recognition for achievement in the design – architecture, interior design and branding – of the executive briefing center and how it reflects the program’s mission, vision and values.
For additional information, visit the Verizon Executive Briefing Program where you can explore our various centers around the globe and request a customized briefing.