Digital Caddies, Sprint and Samsung to Provide Innovative Technology Solution for Golf Courses

OVERLAND PARK, Kan. & SCOTTSDALE, Ariz. (BUSINESS WIRE), November 12, 2013 – Digital Caddies, Inc. (OTCPK: CADY), a golf technology pioneer based in Scottsdale, Sprint (NYSE:S, news, filings) a leader in the burgeoning field of Machine-to-Machine (M2M) technology and Samsung Telecommunications America, LLC have announced that Sprint will be the exclusive data provider and Samsung will supply the Galaxy Tab^® 2 10.1 for the Digital Caddies Player’s Network.

Earlier this year, Digital Caddies launched The Player’s Network – a course navigation and content platform installed on golf carts that connects to the web through Sprint’s high-speed wireless network and improves guests’ experiences by providing instant and accurate yardages, real-time interaction with the clubhouse, and other features golfers demand. Now golfers can interact with the platform on the Samsung Galaxy Tab 2 10.1, which is installed directly onto golf cart canopies and remains powered on throughout the entire round.

The platform is also a powerful tool for golf course operators to help build guest loyalty, and potentially increase course revenue and lower operating costs. The platform is specifically designed to promote interaction between the golfer and the Galaxy Tab 2 10.1 throughout their round, providing an opportunity for golf course operators and advertisers to interact directly with golfers in ways that have never been possible before.

Benefits to Golfers: The Digital Caddies Player’s Network on the Galaxy Tab 2 10.1 delivers content golfers can use, such as accurate distance measuring, weather, golfer-to-course operator messaging and coming soon live news, sports scores and stock market updates. Digital Caddies Player’s Network content is displayed on the tablet’s beautiful 10.1-inch touchscreen display and is powered by a 1.5GHz dual-core processor.

Benefits to Golf Courses: Course operators can track their golf cart fleet, manage pace of play, communicate with their golfers and market merchandise, food and beverage specials, lessons, repeat rounds or anything else through promotional videos or graphics.

Connecting on the Greens

With more than a decade of experience in telematics, Sprint provides a robust portfolio of transportation solutions through collaboration with some of the most experienced and innovative application providers for fleet operators, automotive manufacturers and auto insurance providers. This extensive ecosystem enables customized solutions to meet each company’s unique requirements, including design, implementation and support.

“Sprint is delighted to support this innovative value proposition from Digital Caddies,” said Kimberly Green-Kerr, regional vice president, Sprint. “By extending the connected vehicle to golf, they’re adding yet another dimension to how we work and how we play. The Player’s Network brings many of the same mobile features to the fairways that Sprint enables in automobiles and commercial fleets on the roadways. The result is a fresh new experience that makes golf more enjoyable for players, and at the same time, more efficient for course managers.”

Digital Caddies began installing The Player’s Network this summer on courses in Arizona, California and Florida and recently signed agreements with leading golf management companies such as Troon Golf Management, OB Sports and National Golf Management who collectively manage over 250 golf courses.

“We’re thrilled to have well-respected and successful brands like Sprint and Samsung share our vision,” said Digital Caddies President, Mike Loustalot. “These top tier companies provide tremendous value to the execution of that vision by supplying high-speed connectivity and the latest hardware. We recognize and appreciate the creativity, foresight and commitment of both Sprint and Samsung.”

Samsung, Galaxy and Galaxy Tab are all trademarks of Samsung Electronics Co., Ltd.

About Digital Caddies

Digital Caddies was founded in 2003 and has established a solid reputation and customer base using a low-cost, easy-to-use, easy-to-implement GPS service. The company has transitioned to a new business model by providing golf courses a wirelessly connected tablet-based navigation and content platform that is installed on golf carts. With the Digital Caddies platform, course operators have the opportunity to increase revenue by promoting merchandise, food and beverage specials, or whatever they’d like through the system. Digital Caddies also can help golf course operators lower operating costs by helping them track golf cart inventory, manage driver behavior, and assist in forecasting agronomy issues. For more information about Digital Caddies please visit: www.digitalcaddies.net.

About Sprint Emerging & Wholesale Solutions

Sprint Emerging & Wholesale Solutions provides platform solutions serving a broad range of industries and customers in more than 165 countries. These include Machine-to-Machine (M2M), connected transportation and traditional wholesale. Sprint’s M2M leadership has earned prestigious third-party validation, including Connected World’s 2013 CW 100 list of the most important and influential providers of M2M services for the ninth straight year. The Sprint Velocity^SM in-vehicle connected services solution received Pipeline magazine’s 2013 Innovation Award for Innovation in Connectivity, the 2013 Telematics Update Industry Newcomer of the Year Award and M2M Evolution magazine’s 2012 Product of the Year Award. According to Informa Telecoms & Media, Sprint is ranked second among the top 10 telecom operators in the worldwide automotive market. Sprint Integrated Insurance Solutions received the Frost & Sullivan 2013 North American Customer Value Enhancement Award in usage-based insurance. To learn more about Sprint’s M2M offerings, visit www.sprint.com/m2m and www.twitter.com/sprintm2m.

About Sprint

Sprint (NYSE:S) offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint served more than 54 million customers at the end of the third quarter of 2013 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. The American Customer Satisfaction Index rated Sprint as the most improved company in customer satisfaction, across all 47 industries, during the last five years. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

About Samsung Telecommunications America

Samsung Telecommunications America, LLC, (Samsung Mobile) a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets, wireless infrastructure and other telecommunications products throughout North America. For more information, please visit www.samsung.com.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20131112005581/en/

Contact(s):