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Press Release -- July 16th, 2013

GENBAND NUViA Powers Merrill & Associates’ Premium Cloud Unified Communications Service

Frisco, TX, July 16, 2013– GENBAND, a leading developer of multimedia and cloud communications solutions, today announced that Merrill & Associates, a service and integration leader in business communication systems and IT consulting, has selected GENBAND’s NUViA™ cloud service to power its advanced Unified Communications as a Service (UCaaS) offering. Branded COPiA , the new offering provides Merrill & Associates’ enterprise and government customers advanced multimedia communications and business continuity services from the cloud without upfront investment in equipment or ongoing maintenance requirements.

“GENBAND NUViA combines carrier-grade security and reliability with a modern and market-leading set of Unified Communications (UC) capabilities, ensuring a smooth migration to next-generation applications for our customers,” said Charlotte Melendez-Luna, Senior Vice President of Worldwide Sales & Marketing for Merrill & Associates. “COPiA enables vast improvements in communication that keep mobile employees and sales teams connected through IM, video conferencing, desktop sharing and file sharing – all on a common, intuitive interface for the end user. By partnering with GENBAND, we can offer our customers a differentiated and powerful cloud-based UC experience – anytime, anywhere, on any device and over any network.”

As part of the GENBAND EXPERiUS™ family, the NUViA cloud service enables channel partners the ability to accelerate the commercial delivery of multimedia communications applications without the added expense of equipment and efforts to maintain it. The NUViA cloud service offers all of the advantages of cloud-based services, such as a pay-as-you-grow business model and a flexible service delivery model that enables Merrill & Associates to fully customize and differentiate its COPiA services.

“We are very pleased to power Merrill & Associates, COPiA, and make UC incredibly easy to use and affordable for any customer to consider,” said Andy Asava, Senior Vice President of Enterprise Sales at GENBAND.  “Leveraging our carrier-grade heritage, NUViA-powered COPiA provides the Merrill & Associates customer base all of the required security and reliability needed while enabling flexible and scalable UC services in any environment.”

Merrill & Associates is a Gold business partner in GENBAND’s Partner Advantage Program, which brings channel partners the services, support, and end-user solutions necessary to ensure their success and growth in a highly competitive market. Partner Advantage key benefits include tiered-partner discounts, sales and technical training and co-marketing support.

For more information on GENBAND NUViA, visit For more information on COPiA, visit

About Merrill & Associates

Merrill & Associates is a leading provider and consultant of end-to-end business communications systems including: Cloud Solutions, Managed Solutions, Data Center Communications, Unified Communications, Voice/Data Convergence, Messaging Solutions, Video Conferencing, Contact Center Applications, and Network Engineering Services. As your full service communications partner, the synthesis of technical expertise, superior customer service and leading edge technology ensures a dedicated team focused on you and your business.  For more information, call 800-253-3111.

GENBAND is a global leader in smart networking solutions from the Core to the Edge to the Experience for service providers and enterprises in over 80 countries. The company’s technology improves IP networks by making them more scalable, secure, profitable and efficient.  GENBAND’s market-leading technology supports multimedia voice, data and video sessions and fixed-mobile unified communications applications that scale on public and private networks. With a flexible, cloud-ready platform, GENBAND’s IMS, edge and application solutions help its customers compete effectively by increasing revenues, improving profitability, and attracting and retaining customers. To learn more, visit us on the web at

GENBAND, the GENBAND logo and icon are trademarks of GENBAND.

GENBAND Company Contact:
Joe McGarvey
+1 (972) 521 5826

Merrill & Associates Company Contact:
Charlotte Melendez-Luna
+1 (714) 388-3260

COPiA enables carrier-grade UC and business continuity services for enterprise and government customers

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