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Press Release -- April 22nd, 2013

GENBAND Showcases Cloud and IMS Solutions at IMS World Forum 2013

Frisco, TX.  April 22, 2013GENBAND, a leading developer of multimedia and cloud communications solutions, today announced it will showcase its IMS and cloud services at the IMS World Forum 2013 conference in Barcelona. GENBAND will feature its recently introduced NUViA™ multimedia cloud service, as well as its SMART CORE™SMART OFFICE  and SMART EDGE™ solutions for service providers at Booth #7.  On Tuesday, April 23 at 2:20 p.m., GENBAND’s Senior Director of Solutions Marketing, Sanjay Bhatia, will moderate the panel discussion, “Can the Advantages of a Cloud-Based IMS Deployment be Proven?,” and at 3:20 p.m. he will present “Delivering IMS RCS and UC Services from the Cloud”.

“We are delighted to lead discussions on flexible approaches for IMS deployment at IMS World Forum 2013,” said Bhatia. “Mobile and fixed operators are looking for ways to rapidly deliver revenue-generating voice and multimedia applications without large upfront costs, while leveraging operational expenditure models. GENBAND’s IMS solutions provide a scalable and incremental migration path to IMS while enabling operators to accelerate time-to-market of advanced communications services, including RCS-e and VoLTE.”

GENBAND’s NUViA cloud services offering, with IMS, is designed for service providers and channel partners to brand and offer Unified Communications (UC) and Rich Communications Suite (RCS) services to enterprise and consumer markets. The cloud-based, UC-as-a-Service (UCaaS) offering includes HD voice, multimedia messaging, voice and video conferencing, Web collaboration for desktop, as well as mobile clients, and fixed-mobile convergence capabilities. The NUViA RCS offering allows wireless operators to quickly bring to market extensive multimedia communications services and experiences that go well beyond standard RCS capabilities for consumers.

GENBAND’s SMART CORE IMS solution combines carrier-grade reliability, scale, and innovation with market-proven network elements and global professional services to enable best-in-class IMS deployments. Its software-centric IMSLiTE solution provides a simplified IMS implementation approach that avoids the burdens of integrating and maintaining multiple core network elements. GENBAND’s flexible approach to IMS enables mobile and fixed operators to compete with OTT players by rapidly delivering revenue-generating voice and multimedia applications with enhanced security and quality of service for subscribers.

GENBAND’s SMART OFFICE solutions provide businesses with a seamless and powerful communications experience across fixed and mobile devices. When integrated with end-user smart devices, GENBAND’s SMART OFFICE mobile UC solutions offer enterprise customers a holistic, innovative and cost-effective desk phone complement or replacement for use in the office, on the road or around the world.

GENBAND’s SMART EDGE solutions supply service providers with groundbreaking session management technologies that bridge and unify disparate communication islands, and securely connect businesses and networks for rich multimedia communications.

GENBAND is a global leader in smart networking solutions from the Core to the Edge to the Experience for service providers and enterprises in over 80 countries. The company’s technology improves IP networks by making them more scalable, secure, profitable and efficient.  GENBAND’s market-leading technology supports multimedia voice, data and video sessions and fixed-mobile unified communications applications that scale on public and private networks. With a flexible, cloud-ready platform, GENBAND’s IMS, edge and application solutions help its customers compete effectively by increasing revenues, improving profitability, and attracting and retaining customers. To learn more, visit us on the web at

GENBAND, the GENBAND logo and icon are trademarks of GENBAND.

Company Contact:
Joe McGarvey
+1 (972) 521 5826

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