Former Chief Sales Officer at Forrester Research to Lead Masergy Sales Team
DALLAS – March 12, 2013 – Masergy today announced that Greg C. Nelson has joined the company as senior vice president of global sales. With more than 18 years of industry and sales leadership experience, Mr. Nelson will lead Masergy’s global sales organization.
Prior to Masergy, Nelson held a nine ‐ year tenure with Forrester Research where he assumed multiple executive positions – most recently leading global sales initiatives as the company’s chief sales officer. While at Forrester, Nelson was instrumental in driving the company’s growth and helped create a company culture based on the philosophy of “People, Passion and Possibilities,” resulting in a material reduction in annual attrition.
“Greg is a significant addition to the Masergy executive team. He brings a dynamic leadership style and a strong sales background in IT and telecommunications to our company,” said Chris MacFarland, CEO of Masergy. “Greg will play an integral role in our growth strategy as we further expand the reach of our global networking and cloud communications offerings to enterprises around the world.”
Before becoming chief sales officer, Nelson spent two years in London as Forrester's vice president of EMEA sales where he re ‐ structured and led the firm’s regional EMEA sales team to 25 percent annual growth, compared to negative year ‐ over ‐ year growth before his arrival.
Prior to Forrester Research, Nelson held executive positions at Giga Information Group Inc., Sterling Software Inc. and Texas Instruments. He holds a Bachelor of Business Administration in marketing and management information systems from Baylor University in Waco, Texas.
Masergy provides managed, secure global network and cloud communications services to enterprises that have complex needs across multiple locations. Masergy’s integrated network and software solutions enable customers to seamlessly deploy and manage unified communications on a global basis.
Serving customers throughout the Americas, Europe, Asia, Africa and Australia, Masergy leverages advanced transport technologies to deliver global Ethernet services across a native MPLS network. The company pioneered customer ‐ control network services and the delivery of multiple services over a single network connection.
Masergy clients include global enterprises in a wide range of industries, including the financial/banking, energy, professional services, healthcare, entertainment, broadcasting, high technology and global manufacturing sectors. For more information about Masergy visit www.masergy.com or follow the company on Twitter @Masergy .
Michael Burns & Associates
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