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Press Release -- March 27th, 2013
Source: Sprint Nextel
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Gold Mobile and Assurance Wireless Deliver First Secure HIPAA-Compliant, Two-Way Messaging Platform for Medicaid and Low-Income Patients…and It’s Free

Collaboration Delivers Secure Mobile Free-To-End-User [FTEU] Patient Engagement Platform for Communicating Patient Health Information [PHI] Data

WARREN, N.J. (BUSINESS WIRE), March 27, 2013 – Assurance Wireless, a federal Lifeline Assistance program for wireless phone service, has teamed up with Gold Mobile (GoMo Health), a leading mobile Healthcare Solutions Provider (HSP), to deliver a unique (patent pending) service to improve provider/patient communications.

Assurance Wireless provides a free phone, 250 free voice minutes and 250 free text messages to low-income eligible consumers in more than 40 states. Gold Mobile provides a secure, HIPAA-compliant mobile patient/member engagement and communications service called GoMo Chat Secure™. Together, these services are providing a platform to empower health care insurers, HMOs and health care systems to deliver and manage two-way secure messages to all member patients. This is a free service to Assurance Wireless customers.

GoMo Chat Secure™ delivers secure (encrypted) text-based messages that are viewable using the Assurance Wireless mobile phone’s native browser, so there are no character count restrictions or the need to download and maintain OS-specific mobile applications. Because the solution is integrated into a specially provisioned Free-to-End-User (FTEU) short code, there are no charges to those members who participate in the Assurance Wireless Lifeline Assistance program.

GoMo Chat Secure™ now enables health care organizations to communicate PHI (Patient Health Information) – related messages to members and patients in a fully secure, HIPAA and 21 CFR part 11 compliant manner.

“This is a true game-changer for remote patient care and the health care industry in general because of the need and benefit in communicating PHI information to patients in-the-moment, when and where they need it,” stated Alan Stern, vice president of Healthcare Solutions for Gold Mobile.

With GoMo Chat Secure™, a feature of the GoMo Health platform, health plans, systems and providers can now deploy a wide array of mobile health care communications programs to improve quality of care, especially for high-risk and recently discharged members and patients. This innovative approach delivers secure one-way, two-way text chat and voice communications – configured completely by the Health Care Insurer Administrators for both Lifeline and member phones and devices.

Assurance Wireless is supported by the federal Universal Service Fund, which requires application for eligibility and offers a worry-free way to stay in touch with prospective and current employers, school services, doctors, and family in times of emergencies.

“Assurance Wireless selected Gold Mobile to work with because of this unique mobile health care solution,” said David Avila, business development manager, Assurance Wireless. “Through our combined programs, we can provide affordable, secure and socially conscious health and wellness communications for low-income member patients to improve their health and, ultimately, their quality of life.”

In addition to GoMo Chat Secure™, the Gold Mobile platform provides HEDIS (Healthcare Effectiveness Data and Information Set) measurement tools for insurance carriers to manage and improve their performance ratings. HEDIS, used by more than 90 percent of America’s health plans, consists of 76 measures across five domains of care used to measure performance of care and service. Health plans also use HEDIS performance measurements to gauge where they may need to improve components of their service. Employers, consultants and consumers use it to help them select the best plan for their health care needs.

The Lifeline Assistance program is available for only one wireless or wireline account per household. Enrollment in this government benefit program is available to residents who meet federal or state specific eligibility criteria. Residents may qualify for Assurance Wireless if they participate in certain public assistance programs, such as Medicaid, Supplemental Nutrition Assistance Program (SNAP), Supplemental Security Income (SSI), Temporary Assistance for Needy Families (TANF), Federal Public Housing Assistance (FPHA) or Section 8, Low Income Home Energy Assistance (LIHEAP) or the National School Lunch Program’s Free Lunch Program. Applicants may also qualify based on household income. Applicants must provide proof of program participation or proof of income.

More information about Assurance Wireless can be found at www.AssuranceWireless.com.

GoMo Health’s secure communications, innovative multichannel engagement tools and “live” support facilitate the successful execution of member, acquisition, engagement, and health care and loyalty initiatives. Multichannel SMS, email, voice and multimedia communications empower organizations with opt-in (preference based) member engagement, enabling ongoing two-way interaction.

About Assurance Wireless

Assurance Wireless, one of Sprint’s no-contract brands, is supported by the Lifeline Assistance program, part of the Low Income Program of the federal Universal Service Fund (USF), which is administered by the Universal Service Administrative Company (USAC). Assurance Wireless provides service on the Nationwide Sprint® Network, which reaches more than 282 million people. Follow Assurance news on Facebook www.facebook.com/assurancewireless or on Twitter www.twitter.com/assurancecell and YouTube http://www.youtube.com/assurancewireless.

About GoMo Health (Gold Mobile)

Gold Mobile, a leading mobile Enterprise CRM Solution provider, provides an innovative multimedia communications platform for direct consumer engagement, transactions and rewards. GoMo Health™ integrates the Gold Mobile platform with sophisticated multichannel engagement tools for real-time two-way patient interaction, resulting in highly personalized and location-sensitive, in-the-moment communications. For more information, visit: http://www.gold-mobile.com/health

Offer limited to eligible customers (varies by state) residing in selected geographic areas and is non-transferrable. Offers not available in all states/areas. Assurance Wireless is subject to the Terms of Service (includes plan details) found on http://www.assurancewireless.com/Public/TermsandConditions.aspx.

Contact(s):

Assurance Wireless
Jack Pflanz, 315-374-0693
Jack.Pflanz@Sprint.com
or
Gold Mobile
Alan Stern, 848-467-4560 ext. 270
Astern@Gold-Mobile.com

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