Limelight Online Video Platform Optimizes Video Across All User Devices and Drives Increased Business Insights From Distribution
PHOENIX, Nov. 28, 2012 (GLOBE NEWSWIRE) — Limelight Networks, Inc. (NASDAQ:LLNW, news, filings), a leader in digital presence management, today announced that OwnZones Media Network, an innovative digital content marketplace at www.OwnZones.com, has deployed Limelight’s online video platform (OVP) to seamlessly deliver its growing inventory of video content through the premium subscription site.
“As a provider of multimedia content ranging from online youth sports training videos to foreign language lessons and everything in between, OwnZones was seeking a solution that could easily deliver rich media content,” shared Dan Goman, founder and CEO, OwnZones Media Network. “We also need the capability to scale on-demand as our content requirements expand while the site moves from beta to a full launch and keeps growing. Limelight provides us with the flexibility, reach and scale to manage all of our digital assets across any device, at any time.”
Limelight’s OVP solution is a key component of Limelight’s Orchestrate Digital Presence Platform, a powerful suite of cloud-based services enabling companies to create and deliver a consistent content experience across web, tablet, mobile, social, and large screen channels. From videos to Tweets, Orchestrate empowers organizations to deliver their content efficiently, and tell their story effectively, every way and every where. It offers easy to use rich media integration that can enliven the sharing of any digital story, along with the ability to manage, tag, and search video content. For OwnZones, the Limelight powers videos without requiring proprietary APIs and optimizes content delivery across all user devices, including iOS, Windows, Mobile, and Android, giving users personalized content from a growing number of media partners.
“Limelight delivers an online video platform solution that is easy to implement, provided an open API language and cross-platform support combined with the scalability to meet our growing needs,” added Goman. “Plus the Limelight team drove our engagement from contact-to-implementation in only fourteen days, allowing us to meet the launch deadline for our beta site. Now we simply upload content from one publishing point, and Limelight handles the rest.”
OwnZones is a convenient online marketplace for discovering, accessing and managing paid subscriptions from niche and major media content providers across the web on a single site with a single bill. The site is populated with content and channels from a selection of media partners including NewsLook, Innovative Language, WheelsTV, PlaySportsTV, Worthy Publishing, TenduTV, YogaSessionsTV and more with new content partners being added regularly.
With smart device-detection utilities and optimized transcoding for common mobile devices, Limelight’s OVP video players automatically adjust to a viewer’s individual connection, and deliver video at the highest possible quality. Leveraging the benefits of cloud computing across Limelight’s world-class infrastructure, companies can scale their video services as demand for content increases, and continue to deliver a high-quality experience for all viewers. Limelight also enables companies to uncover revenue-generating insights with advanced reports, visualization tools and integrate with popular analytics engines.
“The ability to effectively upload, manage, and analyze video content across multiple devices is crucial to businesses like OwnZones. Limelight offers a simple yet powerful way to manage and monetize a company’s complete video presence across web and mobile platforms, ensuring that content can be viewed by any user, on any device, anywhere in the world,” said Edgardo Nazario, vice president and general manager of video and advertising services, Limelight Networks. “We designed our video platform to be economical, scalable and easy to manage so that companies can put more energy into their marketing strategy instead of coding videos for smartphones.”
About Limelight Networks
Limelight Networks, Inc. (NASDAQ:LLNW) is a global leader in Digital Presence Management. Limelight’s Orchestrate Digital Presence Platform is an integrated suite of cloud-based Software as a Service (SaaS) applications, which allows organizations to optimize all aspects of their online digital presence across web, mobile, social, and large screen channels. Orchestrate leverages Limelight’s scalable, high-performance global network to offer advanced features for: web content management; website personalization; content targeting; online video publishing; mobile enablement and monetization; content delivery; transcoding; and cloud storage — combined with social media integration and powerful analytics. Limelight’s team of digital presence experts helps organizations streamline processes and optimize business results across all customer interaction channels to deliver exceptional multi-screen experiences, improve brand awareness, drive revenue, and enhance their customer relationships — all while reducing costs. For more information, please visit www.limelight.com, and be sure to follow us on Twitter at www.twitter.com/llnw.
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