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Press Release -- November 15th, 2012
Source: Broadsoft
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BroadSoft Launches www.MonetizeLTE.com

New site serves as unbiased, single source of information for service providers to track latest news, developments and opinions on LTE networks and technologies

GAITHERSBURG, MD, November 15, 2012 – To address global momentum around Long Term Evolution (LTE), BroadSoft, Inc. (NASDAQ:BSFT, news, filings) today announced the launch of www.MonetizeLTE.com – a single source of LTE information that will enable service providers to define strategies for rapidly monetizing their investments in LTE networks and services.

The majority of mobile operators are planning to launch LTE services in 2012 or 2013, and 70% of these operators believe there is a viable business case today to launch 4G/LTE services, according to a 2012 survey by Informa Telecoms & Media. The ability of service providers to capitalize on this opportunity to deliver advanced applications and services only possible through LTE – including Voice over LTE (VoLTE), mobile video calling and conferencing, instant messaging and presence and web collaboration – will further shape the future of mobile broadband communications.

“Service providers globally have invested significantly in LTE as the path towards delivering new, innovative unified communications (UC) services, in addition to voice, to enterprise users and consumers,” said Michael Tessler, President and Chief Executive Officer, BroadSoft. “But despite the feverish activity around LTE, we felt service providers lacked an unbiased, comprehensive resource for accessing unique market data and trends, case studies, knowledge communities and industry thought leadership. It is for this reason we launched MonetizeLTE.com.”

One of the most useful features of www.MonetizeLTE.com is an interactive global map tracking real-time progress of LTE network rollouts by country and region. Additional site components include:

  • New LTE research and market trends – Site visitors will have access to the latest research and market trends on a range of LTE topics, including the progress of service provider LTE network rollouts, spectrum developments, as well as consumer and enterprise adoption of LTE-enabled unified communications services.
  • Insightful thought leadership – Site visitors will have access to expert commentary and analysis from industry voices and analysts, including guest articles and video interviews.
  • Case studies – As more service providers launch LTE-enabled unified communications services, site visitors will benefit from real-world service provider case studies on the benefits and challenges associated with monetizing LTE.
  • Community forum – The website will feature an open community forum for service providers and others across the global communications ecosystem to connect, exchange knowledge and learn about everything and anything LTE.

Scott Hoffpauir, Chief Technology Officer, BroadSoft, adds: “As LTE networks evolve from launch phase to maturation, MonetizeLTE.com will adapt with additional content and perspectives that reflect new challenges that emerge. We hope the site becomes the destination of choice for everyone involved with LTE, unified communications and mobile broadband to connect, learn and of course, monetize their LTE efforts.”

About BroadSoft

BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol network. The Company’s core communications platform enables the delivery of a range of enterprise and consumer calling, messaging and collaboration communication services, including private branch exchanges, video calling, text messaging and converged mobile and fixed-line services.

BroadSoft and BroadWorks are registered trademarks of BroadSoft, Inc. All other names are trademarks of their respective owners.

Media Contacts:

Brian Lustig +1 301 775 6203 brian@lustigcommunications.com

Sarah James +44 (0) 207 751 4444 sjames@libertycomms.com

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