CDNetworks Enables TuneUp Expansion into Asia and Latin America
San Jose, Calif. – Sep 11, 2012 – As the only multinational content delivery network with local expertise and infrastructure inside mainland China and across six continents, CDNetworks was chosen by Germany-based TuneUp to increase data throughput rates by more than tenfold, from an average 60-70KB/sec to 1MB/sec, thus optimizing downloads of their intelligent software tools.
“For an internet business, speed and latency issues are unacceptable,” said Matthias Spörlein, Web Development Director at TuneUp. “If pages fail to load in a few seconds or downloads become laborious, people won’t stick around and that just isn’t an option for us. CDNetworks Dynamic Web Acceleration allows us to expand anywhere in the world with optimal web performance.”
Another top priority for TuneUp was the global reach of the solution. “A big factor in our selection was around availability of Points of Presence (PoPs) that CDNetworks had in all of the regions we support, particularly in emerging markets like Asia where we were seeing a spike in sales. The solution has really enhanced the user experience in all our target markets as if we have local offices everywhere,” Spörlein added.
In addition, TuneUp started seeing much lower bounce rates (the percentage of users who come to the site, visit a single page and leave without browsing other pages) shortly after implementing the solution.
CDNetworks’ Dynamic Web Acceleration also enabled TuneUp to realize cost and time savings, freeing up resources internally to add content and make the site “stickier” and more interesting for users. “In terms of ensuring optimal web performance and boosting our efficiency as a team, CDNetworks’ Dynamic Web Acceleration has proven to be a major benefit to TuneUp,” added Spörlein.
“TuneUp is realizing gains in providing a better user experience as well as increasing efficiency,” said Jeff Kim, COO Americas/EMEA, CDNetworks. “We are pleased that TuneUp can take advantage of the speed and reliability of Dynamic Web Acceleration.”
TuneUp Software GmbH is the leading provider of intelligent software tools that enable users to get optimal use of their operating systems and programs. TuneUp protects users from PC problems, while helping them increase the performance and security of their computers. Since 1997, the TuneUp brand has produced best in class, high-quality products. In order to maintain high standards without being bound to patents, licenses and third-party suppliers, TuneUp develops all of its solutions in-house. This, in addition to keeping close contact with customers and incorporating their feedback, enables TuneUp to continuously grow as a company, as well as design products that meet customers’ needs. TuneUp Utilities is available in English, German, French, Spanish, Dutch, Italian, Portuguese, Polish, Japanese, Russian, Korean and Chinese. http://www.tune-up.com/
CDNetworks enables mission critical e-business in the world’s most challenging markets. CDNetworks’ unique position as the only multinational CDN with expertise and infrastructure in China and other emerging markets makes us a trusted technology and business advisor to companies across the highly-competitive industries of software, travel, eCommerce, high tech, manufacturing, media, and gaming. Accelerating performance for more than 17,500 global websites and cloud services, CDNetworks helps businesses get closer to their end users without the limitations of hardware and private networks. Founded in 2000, CDNetworks has offices in the U.S., Korea, China, Japan, the UK, and France. For more information, please visit: http://www.cdnetworks.com.
North America, Sharon Bell