IRVINE, Calif., – May 2, 2012 – Boost Mobile, ranked Highest in Purchase Experience among Non-Contract Wireless Providers by J.D. Power and Associates, today announced the May 31 release of HTC EVO Design 4G™, a member of the award-winning EVO family. This robust Android smartphone will operate on Sprint’s 3G and 4G (WiMAX) networks, bringing 4G speeds to Boost Mobile customers in 71 markets across the country with average upload speeds between 3-6 Mbps with bursts of more than 10 Mbps.
This will be the first device that pairs the speed of 4G with the value of Boost Mobile’s award-winning, no-contract $55 Android Monthly Unlimited plan with Shrinking Payments. For every six on-time payments, the cost of Boost Mobile’s Monthly Unlimited plan shrinks by $5, eventually getting down to as low as $40 a month for unlimited nationwide talk, text messaging, Web, email and calls to 411. Payments do not need to be consecutive to qualify for the next savings milestone.
HTC EVO Design 4G will be available on May 31 for $299.99 (excluding taxes) at Boost Mobile’s exclusive retail stores, select independent wireless dealer locations nationwide and at www.boostmobile.comwith free shipping. It will be available in June at Best Buy, Radio Shack and Walmart.
“We are telling our customers to ‘Be Heard’ and not sacrifice technology or speed for value,” said Andre Smith, vice president-Boost Mobile. “HTC EVO Design is a strong match with Boost’s $55 Monthly Unlimited plan enabling our customers to enjoy the features of this robust device. With our shrinking monthly plans, customers will be able to enjoy an unlimited experience on an EVO device for as low as $40 a month – an industry first.”
Launching as a no-contract exclusive with Boost Mobile, HTC EVO Design 4G boasts many of the “must-have” features of its post-paid predecessors, including a 4-inch qHD capacitive touchscreen display, while sporting a slim, pocket-friendly aluminum unibody design. HTC EVO Design 4G combines the acclaimed HTC Sense™ experience with Android™ 4.0, Ice Cream Sandwich. Additional features include:
· 1.2GHz processor
· 5MP rear-facing camera/camcorder with flash and HD video recording and 1.3MP front-facing camera for video chat
· Stereo Bluetooth
· Visual Voicemail
· Wi-Fi hotspot capable
· External memory slot for up to 32GB (2GB card included.)
For the first time on Boost Mobile, this device will include Visual Voicemail, powered by Smith Micro. At no additional cost, users can listen to messages in their order of preference and manage them with a simple tap of the screen.
This is also the first Boost Mobile device enabled with built-in mobile hotspot functionality allowing up to five Wi-Fi enabled devices to share the 3G or 4G experience on the go with a laptop, camera, music player, game unit, video player, or any other Wi-Fi enabled device. Use of this feature requires an additional fee of $10 per month.
Later this year, in order to provide the best value and customer experience, Boost Mobile will move to reduce 3G/4G data speeds to 3G speeds of 256kbps when a customer’s data usage exceeds 2.5GB in a month. Customers who go over the 2.5GB threshold may experience slower page loads, file downloads and streaming media. Data speeds will restore to full 3G/4G speeds when a customer’s new monthly plan begins.
Boost Mobile will continue to provide unlimited data access without a contract, usage cap, overage or activation fees. Based on recent usage patterns, approximately 95 percent of Boost Mobile customers use less than 2.5GB of data usage per month and will not experience any difference in their experience. Boost Mobile is committed to ensuring an unlimited robust data experience and intends to maintain 3G data speeds of 256 Kbps even after surpassing 2.5GB in a given month.
For more information, please visit http://www.boostmobile.com/htc-evo-design-4g.
About Boost Mobile
Boost Mobile, one of Sprint’s prepaid brands and recently recognized by J.D. Power and Associates as “Highest Ranked in Purchase Experience Among Non-Contract Wireless Providers,” offers wireless phones and services with no long-term contracts. Boost Mobile redefines value for wireless consumers with its Monthly Unlimited with Shrinking Payments no-contract service, where the longer you stay the less you pay with on-time payments for unlimited voice, text messaging, Web, email and calls to 411. Boost Mobile offers nationwide service on the Nationwide Sprint Network, reaching more than 281 million people, and on the Nextel National Network, reaching more than 281 million people, with no activation or long-distance fees. Boost Mobile offers a selection of quality handsets from LG, Motorola, Research In Motion (RIM), Samsung, Sanyo and ZTE, ranging from entry-level to Android™ smartphone devices available nationwide at nearly 20,000 major retail stores, including Best Buy, RadioShack, Target, Family Dollar, Walgreens and Walmart, Sprint retail stores, independent wireless dealer locations, and on HSN, a leading TV home shopping network. Re-Boost® Cards are available at approximately 100,000 locations throughout the United States. Experience Boost Mobile on the Web at Facebook and Twitter; and purchase products at www.boostmobile.com.
 Boost Mobile received the highest numerical score among non-contract wireless providers in the proprietary J.D. Power and Associates 2012 Wireless Customer Care Non-Contract StudySM – Vol. 1. Study based on responses from 2,840 consumers measuring six non-contract wireless providers and measures opinions of consumers who contacted customer care within the past year. Proprietary study results are based on experiences and perceptions of consumers surveyed July-December 2011. Your experiences may vary. Visit jdpower.com.
Danielle Babbington, Boost Mobile