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Press Release -- February 24th, 2012
Source: Sprint Nextel
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Frost & Sullivan cites Sprint as “an excellent example of an end-to-end mobile solution provider for small business”

Sprint’s flagship small business solution, Sprint Biz 360, noted as “tailor made to address small business needs”

OVERLAND PARK, Kan. (BUSINESS WIRE), February 24, 2012 – Sprint (NYSE:S, news, filings) today earned high praise for its focus on solutions for small businesses from noted industry observer Frost & Sullivan.

In a report issued this week, Mobile Solutions for Today’s Small Business: The Need for Affordable, Easy-to-Use Products and Support, Frost & Sullivan identified Sprint as an excellent example of an end-to-end mobile solution provider for the small business sector. The report analyzes mobile solutions that provide benefits for today’s small businesses and discusses the critical steps and criteria in selecting the correct mobility partner when it comes to mobile enterprise applications.

Jeanine Sterling, Frost & Sullivan Senior industry analyst, said, “In addition to creating a compelling portfolio of solutions and services, Sprint is very conscious of how frugal today’s small business must be. Mobile technology should be viewed by smaller businesses as the solution, not as a struggle.”

She added, “Properly implemented, mobile offerings are saving money, are increasing productivity and revenues, and are making customers happy. Sprint Biz 360, a solutions package for small businesses from Sprint, offers hosted solutions that are billed on a per-user per-month basis and they work with their partners to offer hardware discounts and other deals to keep the products affordable.”

Sprint Biz 360 represents a customized communications package that comes with cutting-edge phones and applications and unique support from care advocates to help small businesses implement solutions quickly and easily. It includes:

  • Wireless phone solutions
  • Fixed and mobile connectivity solutions
  • Productivity solutions that let employees do more from more places
  • Affordable prices and specialized plans – including Sprint’s ground-breaking “Business Freedom” plans – that give businesses contract flexibility, pooling options and cost savings
  • Business-grade support and discounts to help small businesses grow

Jaime Jones, Sprint senior vice president said, “Our small business customers have made it clear: Small business solutions – beyond cellphones – are notoriously complicated. Small-business owners don’t want to spend time navigating a myriad of communications options – they want to focus on their business and their customers. What small businesses want is for a carrier to pull together the solution pieces into a coherent package that’s easy, flexible, understandable and affordable. That’s our intent with Sprint Biz 360.”

The Frost & Sullivan report noted that savvy mobile technology providers are building solution portfolios to accommodate smaller company needs. Selected mobile products and services, such as smartphones, tablets, mobile applications, network connectivity solutions and more personalized service support, are positioned to help business success. Deploying the right mobile solutions can help reduce paper work, decrease overall labor expenses, and increase end-customer satisfaction.

For a copy of Mobile Solutions for Today’s Small Business: The Need for Affordable, Easy-to-Use Products and Support, click http://www.sprint.com/whitepapers/.

About Sprint Nextel

Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel served more than 55 million customers at the end of 2011 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Newsweek ranked Sprint No. 3 in its 2011 Green Rankings, listing it as one of the nation’s greenest companies, the highest of any telecommunications company. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company’s Growth Partnership Service provides the CEO and the CEO’s Growth Team disciplined research and best-practice models to drive the generation, evaluation and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.

Contact(s):

Sprint
Media Contacts:
Mark Bonavia, 913-315-1284
mark.bonavia@sprint.com

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