NEW YORK, Jan. 18, 2012 /PRNewswire/ -- Following the company's debut at CES, Streamworks, the global streaming company that uses proprietary technology and end-to-end service to help news, sports and entertainment brands deliver better streaming experiences, today announced it has signed an agreement with Level 3 Communications, Inc. to employ its expansive content delivery network (CDN). Leveraging Level 3's far-reaching global footprint and its network reliability, Streamworks will be able to deliver live, uncut video news feeds to digital publishers across its premium breaking news video service, Associated Press Television News (APTN) Direct.
The Associated Press introduced live broadcasting via satellite in 2003 when it covered the invasion of Iraq in real-time, and today it delivers breaking news video to nearly 200 broadcasters worldwide. In October 2011, AP partnered with Streamworks to utilize its proprietary encoding technology to deliver unrivaled picture quality to online, mobile and tablet devices to meet the growing demand for live content from digital platforms.
Streamworks' Universal Delivery Network (uDN) is an all-encompassing delivery solution that utilizes all of the major CDNs and ISPs to achieve the high global network penetration necessary to ensure an exceptional viewer experience.
"Streamworks is making great strides in online video experiences to bring live news and events to digital publishers around the world, and our scalable, global CDN is the ideal platform to support their objectives and growth," said James Heard, regional president of the EMEA region for Level 3. "Using Level 3's content delivery system, Streamworks will be well-positioned to accommodate increasing global demand for APTN's online streaming services as viewers around the world continue to rely on the Internet -- mobile or fixed -- to remain informed of world news as it happens."
"As digital publishers turn to APTN Direct for live, uncut news, they will have greater flexibility to provide an immersive news experience for their audiences with high-quality viewing across a variety of devices to engage with them on social platforms," said Ray Mia, CEO of Streamworks. "The addition of Level 3's CDN provides the bandwidth, worldwide connectivity, security, and control to help monetize customers' content."
Streamworks is part of the Black Ocean group of companies. Black Ocean is a digital media company that invests in, builds and operates technology businesses around the world.
Streamworks is a global streaming company that delivers unrivaled live streaming experiences across any network, to any device. It is the streaming partner of choice to the world's leading front line news organizations, and its patented technology enables rights holders and brands to consistently set records for online and mobile engagement. Streamworks' 24/7 fully managed service is embedded into the world's largest broadcast facilities and data networks, saving its customers on average 30 percent bandwidth; with social tools and interactive web environments that bring people closer to the action, it enhances the live video anywhere experience; as a one-stop solution for vCommerce, Streamworks increases brands' video consumption and drives monetization.