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Press Release -- November 23rd, 2011
Source: magicJack VocalTec
Tags: CLEC, Exchange, Merger, VoIP

Two Major Retailers Are Reporting The Largest Sales Ever Of magicJack Products

West Palm Beach, FL, and Netanya, Israel – November 23, 2011 – magicJack VocalTec, Ltd. (NASDAQ:CALL, news, filings), the Voice Experts that invented voice over IP (VoIP) and sold over eight million magicJacks®, announced today two major retailers are reporting the largest sales ever of magicJack products. Presently these are the only two large retailers with enough inventory of magicJack PLUS able to keep up with demand. The company expects sales of magicJacks to be approximately 400,000 to 500,000 in a 90-day period starting in September.

magicJack CEO Dan Borislow states: “A difficult economy seems to be a fertile environment to sell magicJack products. For that matter, we would guess a strong economy might produce the same results. Presently we are seeing approximately two magicJack PLUS’ being sold for every one original magicJack being sold in these two retailers. The retail price of the magicJack PLUS is approximately $69.95 and the retail price of the original magicJack is $39.95. The company has been able to keep up with demand so far, except for shipping 10,000 magicJacks two weeks later than requested. We are also hiring more customer service agents and have a major upgrade coming out for magicJack Plus and magicJack APP this week.”

The company expects to continue to update sales data during the release of magicJack PLUS.

This press release contains forward-looking statements that involve substantial risks and uncertainties. All statements, other than statements of historical facts, contained in this press release, including statements about our projected revenues, cash flows, strategy, future operations, future financial position, future revenues, projected costs, prospects, plans and objectives of management, are forward-looking statements.Many factors could cause our actual results, performance or achievements to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements. These factors include, among other things: changes to our business resulting from increased competition; any operational or cultural difficulties associated with the integration of the businesses of VocalTec and YMax; potential adverse reactions or changes to business relationships resulting from the announcement or completion of the merger; unexpected costs, charges or expenses resulting from the merger; the ability of the combined company to achieve the estimated potential synergies or the longer time it may take, and increased costs required, to achieve those synergies; our ability to develop, introduce and market innovative products, services and applications; our customer turnover rate and our customer acceptance rate; changes in general economic, business, political and regulatory conditions; availability and costs associated with operating our network; potential liability resulting from pending or future litigation, or from changes in the laws, regulations or policies; the degree of legal protection afforded to our products; changes in the composition or restructuring of us or our subsidiaries and the successful completion of acquisitions, divestitures and joint venture activities; and the various other factors discussed in the “Risk Factors” section of the Forms 6-K and 20-F filed with the Securities and Exchange Commission. Such factors, among others, could have a material adverse effect upon our business, results of operations and financial condition. 
We do not assume any obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

magicJack® is a registered trademark of magicJack VocalTec Ltd. All other product or company names mentioned are the property of their respective owners.

About magicJack VocalTec Ltd.
magicJack VocalTec Ltd. (NASDAQ: CALL), the inventor of VoIP including the softphone and magicJack, has the goal of becoming the leading international provider of global voice over many platforms. The company has achieved sales of over eight million of the easy-to-use, award-winning magicJack since the device’s launch in 2008, and has the use of over 30 patents, some dating to when the company invented VoIP. It is the largest reaching CLEC (Competitive Local Exchange Carrier) in the United States in terms of area codes available and certification in number of states, and the network has historically had uptime of over 99.99 percent.

Michael Tribolet, Investor Relations, 201.301.5604,

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