Radio Advertisement Featuring Sam, the nTelos Girl Recognized
WAYNESBORO, VA – nTelos Wireless, known for providing high-speed, dependable nationwide coverage and the best network satisfaction guarantee in the industry, today announced it has received a 2011 Excellence in Marketing award from the Rural Cellular Association (RCA) in the radio spots category.
The award was received at RCA’s 2011 Fall Expo held Sept. 16, in Las
Vegas, NV.
“I congratulate nTelos Wireless for their well-deserved award in the radio spots category,” said RCA President & CEO Steven K. Berry. “We received hundreds of outstanding entries this year, and it is clear nTelos Wireless’ good work was recognized by the entire RCA membership.”
The Virginia-based wireless provider received the award for its radio advertisement featuring “Sam”, the nTelos Girl, a 14-year-old celebrity spokesperson. (YouTube link to the ad: http://bit.ly/pYSaiY).
“We are honored to be recognized by RCA and our peers in the wireless industry,” said Conrad Hunter, president of nTelos Wireless. “It is also an honor to receive recognition for our advertising involving Sam, the nTelos girl. She has become an icon for our company, and has been instrumental in getting wireless consumers to relate to our message of nationwide coverage and outstanding value.”
Barber Martin Agency in Richmond, VA, a full-service advertising agency with more than 22 years of experience serving the retail industry, created the Sam advertising campaign for nTelos Wireless. To learn more about Sam, or the ad campaign, visit ntelosweireless.com or like us on Facebook at www.facebook.com/nTelosSam.
Each year, RCA bestows its Excellence in Marketing Awards in five different categories: TV Commercials, Radio Spots, Printed Materials, Print Advertising and Electronic Advertising. RCA member companies submit their own advertisements, and the entire RCA membership votes for the winners. This year, more than 200 total advertisements were submitted.
About NTELOS
NTELOS Holdings Corp. (NASDAQ:NTLS, news, filings) is an integrated communications provider with headquarters in Waynesboro, VA. NTELOS provides products and services to customers in Virginia, West Virginia, Pennsylvania, Kentucky, Ohio, Maryland and North Carolina, including nationwide wireless voice and data services, local and long distance telephone, high capacity transport, networking and high-speed Broadband data services and IPTV-based video products. Detailed information about NTELOS is available at www.ntelos.com.
About RCA
RCA is the nation’s leading association for competitive wireless providers serving rural and regional areas of the United States. The licensed service area of RCA’s more than 100 members covers 95 percent of the nation.
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