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Press Release -- March 3rd, 2011
Source: Equinix
Tags: Exchange

Equinix Receives 2011 MarketTools ACE Award for Customer Excellence

Recognized for Outstanding Use of Enterprise Feedback Management Across Multiple Departments, Divisions or Regions

REDWOOD CITY, Calif. — March 3, 2011 — Equinix Inc. (NASDAQ:EQIX, news, filings), a provider of global data center services, today announced that it has won the 2011MarketTools ACE (Achievement in Customer Excellence) Award for Best Use of Enterprise Feedback Management (EFM) Across the Enterprise. The accolade demonstrates Equinix’s commitment to delivering an exceptional customer experience across the entire company, globally. Equinix was also a winner of a 2011 MarketTools ACE Award, previously announced on February 15, 2011.

The MarketTools ACE Award for Best Use of EFM Across the Enterprise recognizes the MarketTools CustomerSat client company that best uses its EFM solution to capture, analyze and act on customer feedback across multiple divisions, business units or geographic regions.

“High customer, employee and partner satisfaction levels are critical drivers of business growth and long-term profitability,” said Scott Arnold, president and CEO of MarketTools, Inc. “We are delighted to recognize Equinix for its commitment to achieving the highest levels of satisfaction and loyalty, and we are proud that they rely on MarketTools CustomerSat for its enterprise feedback management initiatives.”

Equinix earned this MarketTools ACE Award for its use of EFM globally to drive major company-wide, multi-year initiatives based on key performance indicators that include customer satisfaction and loyalty. The insights gained are helping Equinix improve operational efficiencies and align the company culture to become even more customer focused.

“We’re honored to be recognized by MarketTools for our work to ensure Equinix is delivering a superior global customer experience. Leading global organizations rely on Platform Equinix to grow their business, improve application performance and protect their vital digital assets. Ensuring a positive experience is important to earning our customers’ trust and building long term relationships. This award is a testament to our commitment to using customer feedback to continually improve and best serve our global customer base,” said Jarrett Appleby, CMO at Equinix.

About the MarketTools ACE Awards

Established in 2005, the MarketTools ACE (Achievement in Customer Excellence) Awards program recognizes outstanding achievement in customer, employee and partner satisfaction. To be eligible for a 2011 MarketTools ACE Award, clients must have conducted one or more surveys to assess customer satisfaction, employee satisfaction, or partner satisfaction between October 1, 2009 and September 30, 2010, and complete an application form. Qualifying performance is determined by a combination of customer satisfaction mean scores and top-box rating percentages maintained during at least a 6-month period during the eligibility period. The customer feedback on which awards are based must be representative of the entire business, business unit or business segment to which the award applies. MarketTools ensures that the survey processes on which metrics are based are rigorous, defensible and repeatable. Surveys may use either a census of the target audience or representative sampling with specified minimum confidence levels and maximum margins of error.

The ACE Awards for Best Use of EFM acknowledge MarketTools ACE Award winners who have used their customer, employee or partner feedback solution to achieve results that have significantly benefited their businesses. The award categories include: Best Use of EFM for Voice of the Customer, Best Use of EFM for Voice of the Employee, Best Use of EFM for Voice of the Partner, Best Use of EFM Across the Enterprise, Best Use of EFM to Drive Overall Business Impact, and Best Use of EFM in the Contact Center.

About MarketTools, Inc.

MarketTools is the leading provider of software and services for enterprise feedback management (EFM) and market research. The company is focused on providing leading organizations the actionable customer insights they need to make better business decisions that lead to high-value business impact. As the first company to make online surveys widely available on the Web, MarketTools continues its market-leading position by providing the broadest range of powerful, accurate and integrated customer insight technologies that empower companies to become the most customer-centric organizations in their industries. MarketTools’ premier portfolio of technology-based insight brands includes CustomerSat™, TrueSample®, Zoomerang®, ZoomPanel® and ZoomPanel Tech™. MarketTools is a privately held company with corporate headquarters in San Francisco and European headquarters in London. For more information, please

About Equinix

Equinix, Inc. (NASDAQ: EQIX) connects businesses with partners and customers around the world through a global platform of high performance data centers, containing dynamic ecosystems and the broadest choice of networks. More than 3,275 enterprises, cloud, digital content and financial companies connect to more than 625 network service providers and rely on Platform Equinix to grow their business, improve application performance and protect their vital digital assets. Equinix operates in 35 strategic markets across North America, Europe and Asia-Pacific and continually invests in expanding its platform to power customer growth.

Press Contacts

Equinix Media Contact (U.S.)
Scott Blevins
+1 (415) 992-4400

Forward Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Factors that might cause such differences include, but are not limited to, the challenges of acquiring, operating and constructing IBX centers and developing, deploying and delivering Equinix services; unanticipated costs or difficulties relating to the integration of companies we have acquired or will acquire into Equinix; a failure to receive significant revenue from customers in recently built out or acquired data centers; failure to complete any financing arrangements contemplated from time to time; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers; and other risks described from time to time in Equinix’s filings with the Securities and Exchange Commission. In particular, see Equinix’s recent quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from Equinix. Equinix does not assume any obligation to update the forward-looking information contained in this press release.

Equinix and IBX are registered trademarks of Equinix, Inc. International Business Exchange is a trademark of Equinix, Inc.

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