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Press Release -- February 16th, 2011
Source: Equinix
Tags: Colocation, Exchange, Low Latency

Surge Trading Selects Equinix for Colocation and Business Continuity Services

Move reflects Surge Trading’s commitment to deliver high-quality service

NEW YORK, NY and REDWOOD CITY, CA – February 16, 2011 Surge Trading Group Inc., the holding company of Surge Trading Inc., the New York-based electronic market maker, today announced that it has selected Equinix, Inc. (NASDAQ:EQIX, news, filings), a provider of global data center services, for strategic and resilient colocation and business continuity services for its critical trading infrastructure. As part of Surge Trading’s commitment to provide the highest level of service possible, the firm will leverage Equinix’s network-neutral colocation and continuity trading services.

Surge Trading’s NY data center will be relocated to the Equinix NY4 International Business Exchange™ (IBX®) facility in the New York metro area. The firm’s disaster recovery data center will be located at the Equinix DC6 facility in Ashburn, VA. Equinix’s Business Continuity Trading Room (BCTR), located in North Bergen, NJ, the first to be offered by Equinix in the U.S., will be the new home of Surge Trading’s Continuity Trading Room.

Inside Equinix, Surge Trading’s technology platform will be supported by public and private networks, which optimize connectivity and redundancy. As part of the rich financial ecosystem inside Equinix, Surge Trading will also have direct access to a multitude of financial market participants.

Since the launch of Surge Trading in 2009, the firm has been committed to providing superior trade execution services and electronic market access, and has seen accelerating growth and demand for its offerings. This growth, combined with a commitment to process client orders with optimal execution, prompted the search for a data center provider offering extremely low latency connectivity, along with a scalable architecture for future growth. Another critical component of the decision to move to Equinix is its power and cooling infrastructure, as well as physical security and technical expertise.

“We are pleased to be working with Equinix, a recognized leader in colocation services,” said Joseph M. Marinaro, chief business development and strategy officer at Surge Trading.  “Our clients expect us to deliver best execution services and we strive to exceed expectations by ensuring that our service providers meet the highest standards. Additionally, working with Equinix will allow us to develop and scale new offerings for our clients as the market demands. Furthermore, our clients can expect a seamless migration with no impact to their day-to-day dealings with the firm.”

“Resiliency for mission critical trading applications is a key issue for financial businesses today,” said Allan Graham, director of business continuity products for Equinix. “We look forward to supporting Surge Trading by providing back-up infrastructure solutions for both technology and people involved in the company’s trading operation.

About Equinix in the Global Financial Markets

Equinix provides a neutral meeting place for the world’s leading financial market participants including trading venues, buy and sell side firms, market data providers, technology providers and financial networks. These customers locate servers and infrastructure within Equinix data centers to support mission critical financial services applications with highly reliable, low-latency connectivity. Learn more at:

About Equinix

Equinix, Inc. (NASDAQ: EQIX) connects businesses with partners and customers around the world through a global platform of high performance data centers, containing dynamic ecosystems and the broadest choice of networks. More than 3,100 enterprises, cloud, digital content and financial companies connect to more than 625 network service providers and rely on Platform Equinix to grow their business, improve application performance and protect their vital digital assets. Equinix operates in 35 strategic markets across North America, Europe and Asia-Pacific and continually invests in expanding its platform to power customer growth.

About Surge Trading

Surge Trading Inc. is a wholesale market maker providing superior liquidity, trade execution services and electronic market access to clients – asset managers, institutions, hedge funds, and broker/dealers.  Founded by a group of industry veterans to meet today’s increasing trading volumes, Surge Trading is a source of liquidity for clients trading NASDAQ and NYSE-listed equities.  Surge Trading uses advanced trading applications to seek out market liquidity to provide clients’ orders with immediate and best execution.  Proprietary algorithms determine the level of automated execution that orders receive. These algorithms dynamically access market information to provide potential improved price discovery and enhanced liquidity at or within the National Best Bid or Offer (NBBO) in the presence of normal market conditions.

Surge Trading is a member of the Financial Industry Regulatory Authority (“FINRA”).  For more information, please go to

Press Contacts

Equinix Media Contact
Jade Wilkinson
+1 (415) 992-4400

Surge PR Contact
Loretta Mock/Jessica Kleinman
Surge Trading Group
+1 646 395 6300

Forward Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Factors that might cause such differences include, but are not limited to, the challenges of acquiring, operating and constructing IBX centers and developing, deploying and delivering Equinix services; unanticipated costs or difficulties relating to the integration of companies we have acquired or will acquire into Equinix; a failure to receive significant revenue from customers in recently built out or acquired data centers; failure to complete any financing arrangements contemplated from time to time; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers; and other risks described from time to time in Equinix’s filings with the Securities and Exchange Commission. In particular, see Equinix’s recent quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from Equinix. Equinix does not assume any obligation to update the forward-looking information contained in this press release.

Equinix and IBX are registered trademarks of Equinix, Inc. International Business Exchange is a trademark of Equinix, Inc.

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