PR Archives:  LatestBy Company By Date

Press Release -- July 26th, 2010
Source: Akamai
Tags: Expansion, Video

Akamai Appoints Martin Häring as Vice President of International Marketing

Jeff Young
Media Relations
Akamai Technologies, Inc.
–or– Noelle Faris
Investor Relations
Akamai Technologies, Inc.

Veteran marketing executive to focus on extending Company’s brand and strategic market opportunities throughout Europe, Asia-Pacific, the Middle East, Africa, and South America

CAMBRIDGE, MA – July 26, 2010 – Akamai Technologies, Inc. (NASDAQ:AKAM, news, filings), the leading provider of cloud optimization services, announced today that Martin Häring has joined Akamai as Vice President of International Marketing. With over two decades of executive leadership experience in marketing and strategic business development, Mr. Häring is a 17-year veteran with Sun Microsystems, most recently serving as Vice President Worldwide Field Marketing for Sun’s Systems Line of Business. Based in Zürich, Mr. Häring will lead Akamai’s international marketing efforts, focusing on the Company’s strategic growth opportunities outside of North America. He will report to Greg Lazar, Akamai’s General Manager for International Markets.

“Martin brings a wealth of product, industry, and channel marketing experience to this new international position at Akamai,” Mr. Lazar said. “We believe his strong management and executive leadership skills will be a great asset to our partners, customers and employees around the globe. We look forward to leveraging Martin’s insight as we continue to build the Akamai brand and grow our business across all geographies.”

During his tenure at Sun Microsystems, Mr. Häring held several international marketing positions including Vice President Marketing EMEA, Senior Director of Marketing for South and East Europe, Middle East & Africa and Director of Marketing for Germany and Austria. His experience includes strategic business planning and development, product marketing, channel marketing, industry marketing, as well as branding and communications. He started his career as a systems engineer at the IBM Labs in Böblingen, Germany. He received a Masters in Computer Science from the University of Cooperative Education (BA) in Stuttgart, Germany.

Speaking about his appointment, Mr. Häring said, “I have joined Akamai because I am impressed with Akamai’s unique and unrivaled approach to making the Internet a more predictable, reliable, scalable and secure platform for business and entertainment. Many of the world’s largest and most successful organizations rely on our services, and I look forward to helping to drive Akamai’s international development and market expansion. Akamai is the market leader in content and application delivery over the cloud, and has proven its understanding of local customer and market needs with the ability to deliver superior network services and solutions for a global customer base.”

About Akamai
Akamai® provides market-leading, cloud-based services for optimizing Web and mobile content and applications, online HD video, and secure e-commerce. Combining highly-distributed, energy-efficient computing with intelligent software, Akamai’s global platform is transforming the cloud into a more viable place to inform, entertain, advertise, transact and collaborate. To learn how the world’s leading enterprises are optimizing their business in the cloud, please visit and follow @Akamai on Twitter.

PR Archives: Latest, By Company, By Date