May 28, 2010 (TeliaSonera International Carrier)
TeliaSonera International Carrier’s award winning Media Distribution Service will be streaming live coverage of this year’s Eurovision from Oslo, Norway, through to the All-Russian State Television and Radio Broadcasting Company, one of Russia’s largest broadcasters attracting 98.5% of the Russian population as more than 50 million viewers in CIS countries. This content will then be utilised by VGTRK’s portfolio of services which includes 3 national TV channels, 5 radio stations and an internet channel with viewers expected across Russia, Europe and the US.
Paul Dahlgren, Vice President and Head of Product & Business Management, TeliaSonera International Carrier comments: “Hundreds of millions of people from over the world tune in or log on to watch Eurovision every year and enjoy the party as it happens. We are thrilled to play our part in ensuring that viewers across Russia, Europe and the US will get high quality live coverage.”
One of the longest running television programmes in the world, the Eurovision Song Contest attracts anything from 100 to 600 million viewers internationally each year.
TeliaSonera International Carrier’s award winning Media Distribution service allows content-holders and broadcasters the ability to distribute and publish their content online, all via TeliaSonera International Carrier’s global fibre optic backbone and video delivery network. TeliaSonera International Carrier is the owner and operator of the largest fibre optic network in Europe, serving more than 85% of all European Internet Service Providers.