TEMPE, Az – 31 March 2010 – Limelight Networks, Inc. (NASDAQ:LLNW, news, filings) announced today that it will support high-performance, media-rich content delivery to the Apple® iPad® device on day one of product availability. Customers of the Limelight REACH and Limelight ADS services will automatically have their mobile distribution and monetization services updated for the new device, enabling them to present a brilliant and properly formatted media experience to purchasers of the widely anticipated tablet.
“Whether it’s the iPad, the next big Android launch, or another new, still-unknown Internet-connected device, Limelight Networks’ intelligent software and global infrastructure is already in place to help customers manage the complexity create and monetize targeted, on-device experiences,” said Bill Loewenthal, general manager, Mobility and Monetization Solutions, Limelight Networks, Inc.
Mobile solutions from Limelight Networks combine device-optimized targeting with media-grade network scale and reliability. The services simplify mobile publishing by unifying multiple content types through a single Universal URL. Behind the scenes, intelligence built into the company’s XD Platform ensures that publishers’ media files are encoded correctly for almost any mobile or tablet display, and then delivered over the appropriate protocol to the device. This means content will play through HTML5 capable browsers, and also through other on-device applications such as widgets or media players. The technology is invisible to the end-user, presenting a brilliant experience on any device, at any time.
In addition to delivery, Limelight Networks will help publishers monetize their iPad content beginning on launch day. Through Limelight ADS, content publishers can maintain their existing advertising workflows while extending ad delivery to almost any new device.
This press release contains forward-looking statements concerning the company’s operations and use of acquired technology and intellectual property. Forward-looking statements are not guarantees and are subject to a number of risks and uncertainties that could cause actual results to differ materially including, risks associated with the integration of acquired business operations and other risks described in the company’s quarter report on Form 10Q and other periodic reports filed with the Securities and Exchange Commission. The Company assumes no duty or obligation to update or revise any forward-looking statements for any reason
About Limelight Networks, Inc.
Limelight Networks, Inc. (NASDAQ: LLNW) provides on-demand software, platform and infrastructure services that help global businesses reach and engage audiences on any mobile or Internet-connected device, enabling them to enhance their brand presence, build stronger customer relationships, optimize their advertising, and monetize their digital assets. For more information, please visit http://www.limelightnetworks.com or follow us on Twitter at http://www.twitter.com/llnw/.
Copyright © 2010 Limelight Networks, Inc. All rights reserved. iPad is a trademark of Apple Inc., registered in the U.S. and other countries. All product or service names are the property of their respective owners.
Paul Alfieri of Limelight Networks, Inc.
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