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Press Release -- March 23rd, 2015
Source: Broadsoft
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BroadSoft Receives 2015 Unified Communications Product of the Year Award

BroadSoft’s UC-One honored for exceptional innovation

GAITHERSBURG, Md., March 23, 2015  – BroadSoft, Inc. (NASDAQ:BSFT, news, filings) today announced that TMC, a global, integrated media company helping clients build communities in print, in person and online, has named BroadSoft’s UC-One® offering as a 2015 Unified Communications Product of the Year Award winner.

BroadSoft’s UC-One offering is a full unified communications (UC) experience that enables voice, video, business directories, call logs, and instant messaging and presence to be available on a single interface – regardless of the user’s preferred mobile device, type of connectivity (mobile, fixed-line, etc.), or communication service connectivity (hosted or premise-based PBX).  With UC-One, enterprises can rapidly shift from premise-based to hosted UC – and experience the benefits of leveraging the cloud.

“It gives me great pleasure to honor BroadSoft as a 2015 recipient of TMC’s Unified Communications Product of the Year Award for their innovative product, UC-One,” said Rich Tehrani, CEO, TMC. “Our judges were very impressed with the ingenuity and excellence displayed by BroadSoft in their groundbreaking work on this Unified Communications BroadSoft recently surpassed 10 million hosted unified communications lines deployed – an industry-leading milestone that demonstrates strong and growing demand for BroadSoft’s UC-One application by businesses of all sizes and across North America, Europe, Asia, and other global markets. BroadSoft’s hosted UC services – such as hosted IP PBXs, video calling, unified communications, collaboration and converged mobile and fixed-line services – are available via the BroadWorks platform or via BroadCloud®, a fully managed end-to-end service.

“We remain focused on developing technologies that reimagine how workers communicate and collaborate, and BroadSoft is thrilled the UC-One offering has been recognized for its innovation,” said Mike Wilkinson, vice president, product marketing, BroadSoft. “As a hosted solution, we believe that UC-One stands apart from premise-based offerings by making unified communications simple for service providers to deliver, simple for enterprises to work into their existing IT ecosystem, and simple for users to seamlessly download and use.”

Winners of the 2015 Unified Communications Product of the Year Award will be published in the March 2015 edition of INTERNET TELEPHONY magazine.

For additional information on the BroadSoft UC-One app, visit http://www.broadsoft.com/service-providers/products-applications/uc-one.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may be identified by their use of terms and phrases such as “enable,” “can” and other similar terms and phrases and include, among others, statements regarding the capabilities and benefits to service providers and their end users of UC-One. The outcome of the events described in these forward-looking statements is subject to known and unknown risks, uncertainties and other factors that could cause actual results to differ materially from the results anticipated by these forward-looking statements, including, but not limited to, whether UC-One will be utilized by BroadSoft’s customers, and the resulting financial and other benefits to BroadSoft, as well as those factors contained in the “Risk Factors” section of BroadSoft’s Form 10-K for the year ended December 31, 2014, filed with the Securities and Exchange Commission, or SEC, on February 25, 2015, and in BroadSoft’s other filings with the SEC. All information in this release is as of March 23, 2015.  Except as required by law, BroadSoft undertakes no obligation to update publicly any forward-looking statement made herein for any reason to conform the statement to actual results or changes in its expectations.

About BroadSoft

BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. The Company’s core communications platform enables the delivery of a range of enterprise and consumer calling, messaging and collaboration communication services, including private branch exchanges, video calling, text messaging and converged mobile and fixed-line services.

About INTERNET TELEPHONY magazine

INTERNET TELEPHONY has been the IP Communications Authority since 1998™. Beginning with the first issue, INTERNET TELEPHONY magazine has been providing unbiased views of the complicated converged communications space. For more information, please visit www.itmag.com. Follow INTERNET TELEPHONY magazine on Twitter or join our Linked In group. Subscribe or visit www.itmag.com.

About TMC

TMC is a global, integrated media company that supports clients’ goals by building communities in print, online, and face to face. TMC publishes multiple magazines including Cloud Computing, IoT Evolution, Customer, and Internet Telephony. TMCnet is the leading source of news and articles for the communications and technology industries, and is read by as many as 1.5 million unique visitors monthly.

Media Contacts:

Brian Lustig, Bluetext PR for BroadSoft
+1-301-775-6203
brian@bluetext.com

Caroline Higgins, Hotwire PR London, for BroadSoft
+44 (0) 20 7608 4643
caroline.higgins@hotwirepr.com

TMC Contact:

Rebecca Conyngham
Marketing Manager
203-852-6800, ext. 287
rconyngham@tmcnet.com

– See more at: http://www.broadsoft.com/news/broadsoft-receives-2015-unified-communications-product-of-the-year-award/#sthash.wpkN55J8.dpuf

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