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Press Release -- February 23rd, 2010
Source: Tata Communications
Tags: Exchange, Submarine Cable, Telepresence, Video

Starwood Hotels & Resorts Goes Live with Global Telepresence Meetings Suites Allowing Guests to Meet Across Continents

From the Magnificent Mile to Down Under: W Chicago City Center and Sheraton on the Park Sydney first in Starwood’s Global Portfolio to introduce Cisco TelePresence for Virtual Meetings

WHITE PLAINS, NY – February 23, 2010 – Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) unveiled its first in-hotel Cisco TelePresence meeting suites today with a virtual, interactive meeting spanning across two continents. The W Chicago City Center and Sheraton on the Park Sydney are the first in Starwood’s global portfolio to introduce the new meeting facilities, showcasing the state-of-the-art Cisco TelePresence technology. Guests and corporate clients were brought together in a true-to-life meeting setting, despite more than 9,000 miles apart and the 17 hour time difference. Participants in both locations had a seat at the table and were able to meet “face-to-face” utilizing ultra-high definition video, superior audio and life-size imagery of all participants.

In June of 2009, Starwood announced a partnership with Tata Communications and plans to build Cisco TelePresence rooms in 10 properties worldwide. In addition to the W Chicago and Sheraton on the Park Sydney, inaugurated as part of this partnership with Tata Communications, two more Cisco TelePresence meeting suites will open in the first half of this year including the Sheraton New York Hotel & Towers and Sheraton Centre Toronto which will come online in the upcoming months. Other Starwood locations planned to open throughout 2010 include The Westin Los Angeles Airport, with the anticipation to expand the offering to key domestic and international business markets such as Dallas, San Francisco, Brussels, Paris, Hong Kong and Frankfurt. As an industry first, reservations for these telepresence rooms can be made instantly using the Tata Communications online portal, with a convenient payment capability using all major credit cards. As the world and the hotel industry grow increasingly more global, Starwood is continuing their legacy of innovation and looking at tomorrow’s travelers and how they want to meet. There is also an increasing demand to incorporate technology, virtual meetings and social media into new meeting offerings from the next generation of business travelers.

“The launch of the new Cisco TelePresence meeting suites at the W Chicago and Sheraton on the Park Sydney is another example of Starwood’s commitment to innovation by offering our clients an exciting, new meetings solution that facilitates a ‘face-to-face’ meeting in the same room regardless of global location,” said Christie Hicks, Senior Vice President of Global Sales for Starwood. “We have a great partner in Tata Communications and look forward to continuing opening new meeting facilities throughout our portfolio of hotels around the world.”

“With 2010 fully in gear, we’re well on our way in bringing more public rooms in critical business hubs like Sydney and Chicago. We hope that through this partnership with Starwood, even more business executives can take advantage of the productivity this technology offers and save on costs that can be invested in their core competencies. We intend to make telepresence available to as many users as possible with our global network of public telepresence rooms and our suite of managed telepresence network services for businesses. This opening is just the first step in that direction with many more in other key markets soon to follow this year,” said Peter Quinlan, Director, Managed Telepresence Services, Tata Communications.

“More businesses are recognizing the value of being able to rent Cisco TelePresence facilities by the hour, either to extend their existing deployment to further locations or to experience Cisco TelePresence for the first time. Having meeting facilities in a comfortable setting with access to business services at times that fit individuals’ schedule can help to take some of the grind out of traveling. The value of public suites facilities increases exponentially as more rooms from more providers come on stream, so today’s announcement represents another key milestone in making these facilities more practical for business,” said Mark Weidick, VP/GM for Cisco’s TelePresence Exchange Business Unit.

Cisco TelePresence provides life-like, high definition, conferencing facilities with superior audio, video and environmental qualities allowing participants to meet their colleagues, customers and business partners across a virtual table. The public facility offers users who do not have telepresence rooms within their company, access to this cutting-edge technology at an affordable per hour rental rate. Tata Communications has several operational public rooms in India (Mumbai, Bangalore (x2), Chennai, Hyderabad, Delhi and Gurgaon), UK (London) and USA (Boston), Manila with PLDT in the Philippines and Johannesburg with Neotel in South Africa.

For more information about Starwood Hotels Cisco TelePresence Suites visit
http://www.tatacommunications.com/telepresence/.

About Starwood Hotels
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 992 properties in nearly 100 countries and 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, and the recently launched Aloft®, and Element SM. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.

About Cisco
Cisco, (NASDAQ:CSCO, news, filings), the worldwide leader in networking that transforms how people connect, communicate and collaborate, this year celebrates 25 years of technology innovation, operational excellence and corporate social responsibility. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.

About Tata Communications
Tata Communications is a leading global provider of a new world of communications. With a leadership position in emerging markets, Tata Communications leverages its advanced solutions capabilities and domain expertise across its global and pan-India network to deliver managed solutions to multinational enterprises, service providers and Indian consumers.

The Tata Global Network includes one of the most advanced and largest submarine cable networks, a Tier-1 IP network, with connectivity to more than 200 countries across 400 PoPs, and nearly one million square feet of data center and collocation space worldwide.

Tata Communications’ depth and breadth of reach in emerging markets includes leadership in Indian enterprise data services, leadership in global international voice, and strategic investments in operators in South Africa (Neotel), Sri Lanka (Tata Communications Lanka Limited), Nepal (United Telecom Limited), and subject to approval by the Chinese government, China (China Enterprise Communications).

Tata Communications Limited is listed on the Bombay Stock Exchange and the National Stock Exchange of India and its ADRs are listed on the New York Stock Exchange. (NYSE: TCL)

www.tatacommunications.com

Forward-looking and cautionary statements

Certain words and statements in this release concerning Tata Communications and its prospects, and other statements, including those relating to Tata Communications’ expected financial position, business strategy, the future development of Tata Communications’ operations, and the general economy in India, are forward-looking statements. Such statements involve known and unknown risks, uncertainties and other factors, including financial, regulatory and environmental, as well as those relating to industry growth and trend projections, which may cause actual results, performance or achievements of Tata Communications, or industry results, to differ materially from those expressed or implied by such forward-looking statements. The important factors that could cause actual results, performance or achievements to differ materially from such forward-looking statements include, among others, failure to increase the volume of traffic on Tata Communications’ network; failure to develop new products and services that meet customer demands and generate acceptable margins; failure to successfully complete commercial testing of new technology and information systems to support new products and services, including voice transmission services; failure to stabilize or reduce the rate of price compression on certain of the company’s communications services; failure to integrate strategic acquisitions and changes in government policies or regulations of India and, in particular, changes relating to the administration of Tata Communications’ industry; and, in general, the economic, business and credit conditions in India. Additional factors that could cause actual results, performance or achievements to differ materially from such forward-looking statements, many of which are not in Tata Communications’ control, include, but are not limited to, those risk factors discussed in Tata Communications’ various filings with the United States Securities and Exchange Commission. These filings are available at www.sec.gov. Tata Communications is under no obligation to, and expressly disclaims any obligation to, updates or alters its forward-looking statements.

Janice Goveas
Tata Communications
+91 92233 94575
Janice.Goveas@tatacommunications.com

Erin Maxwell
Starwood Hotels & Resorts
(914) 640-8408
Erin.Maxwell@starwoodhotels.com

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